\"\"
<\/span><\/figcaption><\/figure>NEW DELHI: Chinese handset maker Vivo<\/a> is enabling 20,000 retail partners to begin smartphone<\/a> sales with its new company-backed lead generation model called Vivo<\/a> Smart Retail (VSR). The move is aimed at helping its retail partners regain lost business in the market besides addressing pent-up consumer demand in the market.

“We are launching the VSR model under which we will get leads from customers and test and scan those leads and once qualified, we will pass them to our retail partners. Our partners will then ensure that customers get the device without them going to shop,” Nipun Marya, Director – Brand Strategy at Vivo India told ET.

Under this so-called ‘click to mortar model, Vivo’s 20,000 retail partners will be available across the country and will start the delivery of smartphones. In addition, 30,000 in-store promoters will help support this activity by helping customers with buying decisions.

“Retailers commended our efforts. We have been committed to offline retail partners,” Marya said.

“It's a large scale initiative. Expansion of this will happen after seeing the success and execution. There will be a lot of demand for handsets so are concerns related to safety. This initiative will solve the problem,” Marya said, adding that the sales will take place as per the MHA guidelines.

To generate leads for retailers, Vivo is going live with its pan-India SMS service through which customers will be able to express their intention to buy smartphones. Similarly, the brand will start taking leads using social media channels and its own eCommerce website.

Read also<\/h4>
<\/a><\/figure>
Vivo to aggressively expand offline presence to drive smartphone sales in India<\/a><\/h5><\/div>
<\/a><\/figure>
Realme, Xiaomi, Oppo and Vivo in talks with ecommerce players to start online smartphone sales<\/a><\/h5><\/div><\/div><\/div>
“We will do work at the backend to filter genuine leads and ensure customers get connected to retailers,” he said.

The company has kept the delivery decision with its retail partners who could decide their own fulfillment strategy. “We can also help them with delivery as and when they require the help, At times, they are much closer to customers through their shops, so it will be easier for them to do it,” Marya said.

“The last-mile sales closure depends upon a lot of factors. Therefore, we have given the flexibility to retail,” he said, adding its retail partners have enough inventory to fulfill the immediate demand in the market.

\"It is great to see Vivo India safeguarding the interests of its offline retail partners during this time of crisis. We are positive that this solution will help retailers in regaining business footprint,” said Aimra National President Arvinder Khurana said.

Vivo is currently seeking clarity from the UP government’s local authorities to resume production in its Greater Noida facility.

The executive said that the new retail model will be operational for the short-to-medium term until the market hits the normalcy period.

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体内允许离线零售商20000智能手机销量从下周恢复

生成导致零售商,体内生活与其pan-India短信服务,客户将能够表达他们的意图购买智能手机。同样,品牌将开始使用社会媒体渠道和自己的电子商务网站。

丹麦汗
  • 更新2020年5月3日06:57点坚持
阅读: 100年行业专业人士
读者的形象读到100年行业专业人士
新德里:中国手机制造商体内开始启用20000零售合作伙伴吗智能手机销售支持领先一代的新车型体内聪明的零售(VSR)。此举是旨在帮助其零售合作伙伴重新失去业务在市场上除了解决在市场上被压抑的消费需求。

“我们推出VSR模型下,我们会从客户和测试和扫描那些领导和合格后,我们将通过我们的零售合作伙伴。我们的合作伙伴将确保客户得到设备没有他们店,“他玛丽亚,体内——品牌战略主管印度告诉等。

广告
在这个所谓的“点击砂浆模型,体内的20000全国零售合作伙伴将会交付的智能手机。此外,30000年店内促销员将帮助支持这个活动,帮助客户准确的购买决定。

“零售商称赞我们的努力。我们一直致力于线下零售合作伙伴,”玛丽亚说。

“这是一个大规模的倡议。这将发生在看到成功的扩张和执行。将会有大量的对手机的需求也与安全有关的问题。这个计划将解决这个问题,”玛丽亚说,销售将根据尼古拉斯的指导方针。

生成导致零售商,体内生活与其pan-India短信服务,客户将能够表达他们的意图购买智能手机。同样,品牌将开始使用社会媒体渠道和自己的电子商务网站。

读也


“我们将在后台筛选真正的领导工作,确保客户可以连接到零售商,”他说。

公司一直交付决策与零售合作伙伴谁能决定自己的实现策略。与交付“我们也可以帮助他们当他们需要帮助时,有时,他们通过他们的商店更接近客户,所以这将是容易做,”玛丽亚说。

广告
“最后一英里销售关闭取决于很多因素。因此,我们给了零售的灵活性,”他补充说,其零售合作伙伴有足够的库存来满足当前市场的需求。

“很高兴看到活体印度的利益维护其线下零售合作伙伴在这段时间的危机。我们正在积极恢复,该解决方案将帮助零售商业务足迹,“说Aimra国家总统arvind Khurana说。

体内正在寻求政府的明确地方政府在其大诺伊达工厂恢复生产。

高管表示,新的零售模式将成为中短期内操作,直到市场的常态。

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\"\"
<\/span><\/figcaption><\/figure>NEW DELHI: Chinese handset maker Vivo<\/a> is enabling 20,000 retail partners to begin smartphone<\/a> sales with its new company-backed lead generation model called Vivo<\/a> Smart Retail (VSR). The move is aimed at helping its retail partners regain lost business in the market besides addressing pent-up consumer demand in the market.

“We are launching the VSR model under which we will get leads from customers and test and scan those leads and once qualified, we will pass them to our retail partners. Our partners will then ensure that customers get the device without them going to shop,” Nipun Marya, Director – Brand Strategy at Vivo India told ET.

Under this so-called ‘click to mortar model, Vivo’s 20,000 retail partners will be available across the country and will start the delivery of smartphones. In addition, 30,000 in-store promoters will help support this activity by helping customers with buying decisions.

“Retailers commended our efforts. We have been committed to offline retail partners,” Marya said.

“It's a large scale initiative. Expansion of this will happen after seeing the success and execution. There will be a lot of demand for handsets so are concerns related to safety. This initiative will solve the problem,” Marya said, adding that the sales will take place as per the MHA guidelines.

To generate leads for retailers, Vivo is going live with its pan-India SMS service through which customers will be able to express their intention to buy smartphones. Similarly, the brand will start taking leads using social media channels and its own eCommerce website.

Read also<\/h4>
<\/a><\/figure>
Vivo to aggressively expand offline presence to drive smartphone sales in India<\/a><\/h5><\/div>
<\/a><\/figure>
Realme, Xiaomi, Oppo and Vivo in talks with ecommerce players to start online smartphone sales<\/a><\/h5><\/div><\/div><\/div>
“We will do work at the backend to filter genuine leads and ensure customers get connected to retailers,” he said.

The company has kept the delivery decision with its retail partners who could decide their own fulfillment strategy. “We can also help them with delivery as and when they require the help, At times, they are much closer to customers through their shops, so it will be easier for them to do it,” Marya said.

“The last-mile sales closure depends upon a lot of factors. Therefore, we have given the flexibility to retail,” he said, adding its retail partners have enough inventory to fulfill the immediate demand in the market.

\"It is great to see Vivo India safeguarding the interests of its offline retail partners during this time of crisis. We are positive that this solution will help retailers in regaining business footprint,” said Aimra National President Arvinder Khurana said.

Vivo is currently seeking clarity from the UP government’s local authorities to resume production in its Greater Noida facility.

The executive said that the new retail model will be operational for the short-to-medium term until the market hits the normalcy period.

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