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Twitter为广告商提供了重返该平台的新动力

根据《华尔街日报》的一篇报道，埃隆·马斯克以440亿美元的价格宣告该平台无罪，该平台“通过提供与广告主的广告支出相匹配的高达25万美元的广告位来换取免费广告空间。”


Twitter为广告商提供了重返该平台的新动力
旧金山:努力维持生计，推特现在，微博平台为持怀疑态度的广告商提供了一个新的激励，即将广告商的广告支出匹配至25万美元。

据《华盛顿邮报》报道华尔街日报台上，无罪释放Elon Musk以440亿美元的价格，“通过提供与广告主的广告支出相匹配的25万美元的免费广告空间”。

报道援引内部邮件称，50万美元的广告费必须在2月28日之前完成。

去年12月，Twitter宣布了另一项免费赠品，即50万美元的免费广告，换取在该平台上花费50万美元。

该公司正在努力吸引广告商回到其平台上，这些广告商之后暂停了支出麝香接手并宣布了几项有争议的举措。

去年11月，这位亿万富翁上任不到一个月，马斯克就失去了推特前100名广告商中的一半。

根据美国媒体事务(Media Matters in America)的数据，自2020年以来，排名前100的广告商中有50家在该平台上花费了近20亿美元，仅2022年一年的广告费用就超过7.5亿美元。

在这份报告发布之前，一些可以被认为是“悄然退出”的大公司正在慢慢从社交平台上撤出广告支出。

这家微博平台最近宣布，计划在“未来几周”“扩大”政治广告。

该平台在其推特安全账户上宣布了这一消息，称正在放宽美国基于公益的广告政策

“我们还计划在未来几周扩大我们允许的政治广告，”该公司补充道。


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\"Twitter<\/figure>San Francisco: Fighting hard to stay afloat, Twitter<\/a> has now offered a new incentive to skeptical advertisers where the micro-blogging platform will match advertisers' ad spending up to $250,000.

According to a report in The Wall Street Journal<\/a>, the platform, acquitted by Elon Musk<\/a> for $44 billion, is \"dangling free ad space by offering to match advertisers' ad spending up to $250,000.\"

\"The full $500,000 in advertising must run by February 28,a the report mentioned, citing internal emails.

<\/div><\/div>In December, Twitter had announced another freebie as $500,000 in free ads in exchange for spending $500,000 on the platform.

The company is struggling to woo advertisers back on its platform, who paused spending after Musk<\/a> took over and announced several controversial moves.

In November, Musk lost half of the top 100 advertisers on Twitter in less than a month after the billionaire took office.

According to Media Matters in America, 50 of the top 100 advertisers have spent nearly $2 billion on the platform since 2020, and more than $750 million on advertising in 2022 alone.

The report followed a number of large companies that could be considered \"quiet quitters\" that are slowly pulling ad spending from social platforms.

The micro-blogging platform recently announced it is planning to \"expand\" the political advertising it allows \"in the coming weeks.\"

The platform made the announcement from its Twitter Safety account, saying that it is relaxing ads policy for cause-based ads in the U.S.

\"We also plan to expand the political advertising we permit in the coming weeks,\" it added.

<\/div><\/div>
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New grads with offers due to start in February have been taken back in bulk. I know of about 20 people so far\".","seolocation":"telecomnews\/meta-now-rescinds-full-time-job-offers-amid-recession-fears","seolocationalt":"Meta now 'rescinds' full-time job offers amid recession fears","url_seo":"meta-now-rescinds-full-time-job-offers-amid-recession-fears"},"96826822":{"msid":"96826822","stname":"Twitter further cuts staff overseeing global content moderation","artsyn":"Twitter laid off roughly 3,700 employees in early November in a cost-cutting measure by Musk, and hundreds more subsequently resigned.","seolocation":"telecomnews\/twitter-further-cuts-staff-overseeing-global-content-moderation","seolocationalt":"Twitter further cuts staff overseeing global content moderation","url_seo":"twitter-further-cuts-staff-overseeing-global-content-moderation"},"96813048":{"msid":"96813048","stname":"For Indian techies, is it the end of the great American dream?","artsyn":"Amazon, Salesforce, Meta, Twitter, Uber and other tech companies have laid off employees as well as put a total freeze on new hirings.","seolocation":"telecomnews\/for-indian-techies-is-it-the-end-of-the-great-american-dream","seolocationalt":"For Indian techies, is it the end of the great American dream?","url_seo":"for-indian-techies-is-it-the-end-of-the-great-american-dream"},"96782993":{"msid":"96782993","stname":"Over 200 mn Twitter users' data dumped on Dark Web earlier sold for $200K","artsyn":"The data, including email address, name, screen name\/username, account creation date and follower count was offered for 8 forum credits on a famous hacker forum, that amounts to $200,000, according to the team from AI-based cyber-security firm CloudSEK.","seolocation":"telecomnews\/over-200-mn-twitter-users-data-dumped-on-dark-web-earlier-sold-for-200k","seolocationalt":"Over 200 mn Twitter users' data dumped on Dark Web earlier sold for $200K","url_seo":"over-200-mn-twitter-users-data-dumped-on-dark-web-earlier-sold-for-200k"},"96724177":{"msid":"96724177","stname":"Elon Musk cuts Twitter expenses by falling behind on bills","artsyn":"Twitter owes $136,260 in overdue rent on its offices on the 30th floor of a building in downtown in San Francisco, according to a lawsuit filed by the building's landlord last week.","seolocation":"telecomnews\/elon-musk-cuts-twitter-expenses-by-falling-behind-on-bills","seolocationalt":"Elon Musk cuts Twitter expenses by falling behind on bills","url_seo":"elon-musk-cuts-twitter-expenses-by-falling-behind-on-bills"},"96702072":{"msid":"96702072","stname":"SpaceX to raise $750 million at $137 billion valuation: CNBC","artsyn":"Reuters had reported in November that SpaceX was in talks about an offering of mostly secondary shares that could value the company at up to $150 billion, representing a 20% increase in valuation.","seolocation":"telecomnews\/spacex-to-raise-750-million-at-137-billion-valuation-cnbc","seolocationalt":"SpaceX to raise $750 million at $137 billion valuation: CNBC","url_seo":"spacex-to-raise-750-million-at-137-billion-valuation-cnbc"},"96701960":{"msid":"96701960","stname":"Startups spring from ashes of Big Tech purge","artsyn":"Days later he was back working, seeking investment for his own company Nulink, a blockchain-based payment company, and sent pitches to startup accelerator Y Combinator and Andreessen Horowitz's cryptocurrency fund.","seolocation":"telecomnews\/startups-spring-from-ashes-of-big-tech-purge","seolocationalt":"Startups spring from ashes of Big Tech purge","url_seo":"startups-spring-from-ashes-of-big-tech-purge"},"96671047":{"msid":"96671047","stname":"Twitter bans 48,624 accounts for policy violations in India","artsyn":"The micro-blogging platform, going through a churning under its new owner, also took down 3,035 accounts for promoting terrorism on its platform in the country.","seolocation":"telecomnews\/twitter-bans-48624-accounts-for-policy-violations-in-india","seolocationalt":"Twitter bans 48,624 accounts for policy violations in India","url_seo":"twitter-bans-48624-accounts-for-policy-violations-in-india"},"96664616":{"msid":"96664616","stname":"Twitter sued for not paying rent of San Francisco office","artsyn":"The landlord, Columbia Reit - 650 California LLC, said that it had notified the company on December 16 of last year that it would go into default on its lease for the Hartford Building's 30th floor in five days if the rent was not paid, reports Bloomberg.","seolocation":"telecomnews\/twitter-sued-for-not-paying-rent-of-san-francisco-office","seolocationalt":"Twitter sued for not paying rent of San Francisco office","url_seo":"twitter-sued-for-not-paying-rent-of-san-francisco-office"},"96634531":{"msid":"96634531","stname":"Fidelity marks down value of Twitter stake by 56%","artsyn":"Fidelity Blue Chip Growth Fund's stake in Twitter was valued at nearly $8.63 million as of Nov. 30, compared to $19.66 million at October-end, days after Musk closed the acquisition.","seolocation":"telecomnews\/fidelity-marks-down-value-of-twitter-stake-by-56","seolocationalt":"Fidelity marks down value of Twitter stake by 56%","url_seo":"fidelity-marks-down-value-of-twitter-stake-by-56"},"96609638":{"msid":"96609638","stname":"3 grievance appellate panels to handle social media users' complaints; consultation on modalities soon","artsyn":"Sources told PTI there will be three grievance appellate panels which will be assigned different types of appeals based on the categories of harmful content mentioned in the recently-amended IT rules. Broadly, these appeals could be around complaints regarding sexually explicit content, misinformation, or religious incitement.","seolocation":"telecomnews\/3-grievance-appellate-panels-to-handle-social-media-users-complaints-consultation-on-modalities-soon","seolocationalt":"3 grievance appellate panels to handle social media users' complaints; consultation on modalities soon","url_seo":"3-grievance-appellate-panels-to-handle-social-media-users-complaints-consultation-on-modalities-soon"}}}}" data-news-images="[{"msid":"97007633","msname":"Twitter Musk","msnameseo":"twitter-musk","mediatype":"44","artdate":"2022-12-20 02:24:00.0","caption":""}]" data-newsletter-by="0" data-newsletter-date="a" data-hasbottomcarousel="" data-alldetailsopen="0" data-multipleanalyticshit="" data-deeplink="https://ettelecom.app.link?$deeplink_path=" data-socialshareformat="default">
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