Despite the ban on TikTok in India, its official accounts on microblogging platform Twitter<\/a> and photo-sharing site Instagram have been active since August with regular posts of its videos from the rest of the world to keep users involved in the country.

The company had gone off the social media grid for the whole of July.

According to estimates shared by influencer data analytics firm
Qoruz<\/a>, TikTok India<\/a>'s official Twitter account, @TikTok_IN, gained thousands of new users since the ban, going from 47,000 followers in June to 58,000 by July and over 64,000 by the end of August.

The consistent increase in follower count on Twitter could be attributed to users looking to get some news updates on TikTok India's comeback, said Praanesh Bhuvaneswar, CEO of Qoruz.

On Instagram, TikTok India's official account, @indiatiktok, has over 4 million followers currently.

After the ban, it gained 60,000 new followers in July, but lost over 80,000 followers in August when the account became active again.

In effect, this left the account with even fewer followers than before the ban.

\"The sentiment around what's happening between the two countries (India and China) could be a strong reason for this loss of users,\" said Bhuvaneswar.

\"Otherwise, this usually happens when Instagram removes all fake followers, but I don't think that happened between July and August or it would have made the news,\" he added.

The decision to keep running TikTok's social media accounts on other platforms was made to ensure that the hype around the app does not die down, said influencer marketing experts working closely with TikTok India.

\"TikTok is also actively posting on its LinkedIn (professional networking site) account, sharing links explaining that the platform is safe and secure,\" said one expert requesting anonymity. TikTok India did not respond to emailed queries from ET.

The stream of user comments on these new posts is indicative of high user engagement.

While the Instagram posts are fraught with heart emojis and a clamour for the app's return, TikTok India's Twitter mentions are a mix of hate messages and a celebration of the app's ban, with a few mentions from fans who still await its app's comeback.

The higher activity levels come at a time when there have been media reports that
Oracle Corp<\/a> has ousted Microsoft<\/a> to emerge as the preferred suitor for TikTok and become its technology partner in the US.

The new posts are all international videos of TikTok creators, but these accounts are aligned with the latest in Indian pop culture.

The bio of TikTok India's Instagram account, for instance, says, \"Hum hain rasode mein, dishing out global TikToks,\" riffing on the catchphrase \"Rasode mein kaun tha?\" that has taken the Indian internet by storm in the past few weeks.
<\/p><\/body>","next_sibling":[{"msid":78118011,"title":"PUBG ban boosts rivals\u2019 downloads","entity_type":"ARTICLE","link":"\/news\/pubg-ban-boosts-rivals-downloads\/78118011","category_name":null,"category_name_seo":"telecomnews"}],"related_content":[],"msid":78118033,"entity_type":"ARTICLE","title":"TikTok India social handles active but losing followers","synopsis":"The higher activity levels come at a time when there have been media reports that Oracle Corp has ousted Microsoft to emerge as the preferred suitor for TikTok and become its technology partner in the US.","titleseo":"telecomnews\/tiktok-india-social-handles-active-but-losing-followers","status":"ACTIVE","authors":[{"author_name":"Shephali Bhatt","author_link":"\/author\/479230465\/shephali-bhatt","author_image":"https:\/\/etimg.etb2bimg.com\/authorthumb\/479230465.cms?width=100&height=100","author_additional":{"thumbsize":true,"msid":479230465,"author_name":"Shephali Bhatt","author_seo_name":"shephali-bhatt","designation":"Tech & Culture Reporter","agency":false}}],"Alttitle":{"minfo":""},"artag":"ET Bureau","artdate":"2020-09-15 08:52:03","lastupd":"2020-09-15 08:52:26","breadcrumbTags":["TikTok ban","Oracle Corp","Twitter","Tiktok India","Qoruz","Microsoft","MVAS\/Apps"],"secinfo":{"seolocation":"telecomnews\/tiktok-india-social-handles-active-but-losing-followers"}}" data-authors="[" shephali bhatt"]" data-category-name="" data-category_id="" data-date="2020-09-15" data-index="article_1">

TikTok印度社会处理活跃但失去追随者

更高的活动水平之际,有媒体报道称,甲骨文(orcl . o:行情)已经取代微软成为首选追求者TikTok并成为其技术合作伙伴在美国。

Shephali Bhatt
  • 更新2020年9月15日08:52点坚持

尽管禁令TikTok在印度,其官方微博平台上注册了账号推特和照片分享网站Instagram 8月以来一直积极与普通职位的视频来自世界其他地方的,让用户参与。

该公司已经从社交媒体网格对整个7月。

据估计影响数据分析公司所共享Qoruz,TikTok印度的官方Twitter帐户,@TikTok_IN获得成千上万的新用户禁令以来,从47000年6月到58000年7月的追随者和超过64000 8月底。

一致的增加粉丝数量在Twitter上可以归因于用户希望得到一些新闻更新TikTok印度的复出,说Praanesh Bhuvaneswar, Qoruz的首席执行官。乐动扑克

广告
Instagram, TikTok印度官方账户,@indiatiktok,目前有超过400万的粉丝。

禁令后,7月上涨60000新的追随者,但失去了超过80000个追随者在8月帐户开始活跃了。

实际上,这留给帐户的追随者比以前更少的禁令。

“人气发生了什么两国(印度和中国)可能是一个强劲的原因失去用户,“Bhuvaneswar说。

“否则,这通常发生在Instagram删除所有假的追随者,但我不认为,7月和8月之间发生的或者它会使新闻,”他补充道。乐动扑克

决定继续跑步TikTok社交媒体账户在其他平台上,确保炒作的应用不减弱,与印度TikTok说影响力营销专家密切合作。

“TikTok也积极发表在其LinkedIn(社交网站)账户,分享链接解释平台是安全可靠的,”一位专家表示要求匿名。TikTok印度没有回应电子邮件查询等。

用户评论这些新职位的流是表明用户参与度高。

虽然充满了心脏emojis和Instagram的帖子呼吁应用的回报,TikTok印度的Twitter提到恨消息和庆祝应用的禁令,与几个提到球迷仍然等待其应用的回归。

广告
更高的活动水平之际,已经有媒体报道甲骨文(orcl . o:行情)已被推翻微软成为首选的追求者TikTok和在美国成为其技术伙伴。

TikTok创造者的新帖子都是国际视频,但是这些帐户是与印度最新的流行文化。

TikTok印度Instagram的帐户的生物,例如,说:”哼海rasode我,全球TikToks分发,“完全的标语“rasode我的tha kaun ?”席卷了印度互联网在过去几周。

  • 发布于2020年9月15日08:52点坚持
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Despite the ban on TikTok in India, its official accounts on microblogging platform Twitter<\/a> and photo-sharing site Instagram have been active since August with regular posts of its videos from the rest of the world to keep users involved in the country.

The company had gone off the social media grid for the whole of July.

According to estimates shared by influencer data analytics firm
Qoruz<\/a>, TikTok India<\/a>'s official Twitter account, @TikTok_IN, gained thousands of new users since the ban, going from 47,000 followers in June to 58,000 by July and over 64,000 by the end of August.

The consistent increase in follower count on Twitter could be attributed to users looking to get some news updates on TikTok India's comeback, said Praanesh Bhuvaneswar, CEO of Qoruz.

On Instagram, TikTok India's official account, @indiatiktok, has over 4 million followers currently.

After the ban, it gained 60,000 new followers in July, but lost over 80,000 followers in August when the account became active again.

In effect, this left the account with even fewer followers than before the ban.

\"The sentiment around what's happening between the two countries (India and China) could be a strong reason for this loss of users,\" said Bhuvaneswar.

\"Otherwise, this usually happens when Instagram removes all fake followers, but I don't think that happened between July and August or it would have made the news,\" he added.

The decision to keep running TikTok's social media accounts on other platforms was made to ensure that the hype around the app does not die down, said influencer marketing experts working closely with TikTok India.

\"TikTok is also actively posting on its LinkedIn (professional networking site) account, sharing links explaining that the platform is safe and secure,\" said one expert requesting anonymity. TikTok India did not respond to emailed queries from ET.

The stream of user comments on these new posts is indicative of high user engagement.

While the Instagram posts are fraught with heart emojis and a clamour for the app's return, TikTok India's Twitter mentions are a mix of hate messages and a celebration of the app's ban, with a few mentions from fans who still await its app's comeback.

The higher activity levels come at a time when there have been media reports that
Oracle Corp<\/a> has ousted Microsoft<\/a> to emerge as the preferred suitor for TikTok and become its technology partner in the US.

The new posts are all international videos of TikTok creators, but these accounts are aligned with the latest in Indian pop culture.

The bio of TikTok India's Instagram account, for instance, says, \"Hum hain rasode mein, dishing out global TikToks,\" riffing on the catchphrase \"Rasode mein kaun tha?\" that has taken the Indian internet by storm in the past few weeks.
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