![\"\"](\"\/\/www.iser-br.com\/Themes\/Release\/images\/responsive\/ettelecom-default.jpg\")
Retailers said that their business is severely impacted due to the unavailability of stocks and falling margins.
“There is no stock available from Realme Narzo<\/a>. They did give some stock but diverted everything online. Additionally, the C series is unavailable as well at a time when the demand is largely coming for sub-Rs 15,000 phones. It’s like 80:20 ration between online and offline,” Arvinder Khurana, the national president of All India Mobile Retailer Association<\/a> (AIMRA).
Khurana said that Xiaomi, India’s leading handset brand is also not supporting its offline partners. “They are rather selling it through their own online channel to save money 4-5% margin which they could have given to offline partners...their entire Redmi Noe 9 series is missing from offline.\"
Seeing the trend in the market, even Oppo<\/a> and Vivo have reduced their offline margins drastically.
Khurana said that there will be a major offline consolidation in the offing and smaller retailers will not be able to withstand the impact. “
“Walk-ins have dropped by 40-45%, while markets are on an off across the country, cash crunch for the consumer has also brought down sales in offline,” he said, adding that average selling price (ASP) has also dropped due to the unavailability of financing options.
“Whenever we reach out to handset brands they say that their business is impacted by the pandemic. They say there is a COVID-related loss, but they continue to sell phones in the online,” he said.
\"The whole industry including realme is facing a shortage of stocks as our factory is working at limited capacity due to COVID-19 situation. To ensure the health and safety of factory workers, we intend not to push for full manufacturing capacity in a rush and we are taking slow but safe steps, putting \"safety first\" as the priority,\" Realme India spokesperson said in a statement.
\"We are supplying far lesser than the market demand. However, whatever quantity we can produce, we have been giving to all our offline partners on priority,\" the spokesperson added.
A Xiaomi India spokesperson, however, said that the brand has been maintaining supply and price parity between offline and online channels. \"Stocks are being sent to retailers on a regular basis and the products are selling out very quickly both through online flash sales and offline retail stores. Our offline stock levels are ramping up very strongly.
Xiaomi said that while it has scaled up manufacturing throughout, the surge in demand has been much higher.
Queries sent to Samsung didn't elicit any response
Read also<\/h4><\/a><\/figure>Online to Offline: Latest move by Xiaomi, Vivo, Samsung, Oppo to fetch long-term results<\/a><\/h5><\/div><\/a><\/figure>India's offline handset retailers accuse Xiaomi, Samsung of favoring online players<\/a><\/h5><\/div><\/div><\/div>
Due to concerns over potential COVID-19 infection, consumers prefer contactless purchasing and online channels. Smartphone brands are also recognizing this trend by pushing more inventory to online channels. According to Counterpoint Research, India’s smartphone shipments registered a mild decline of 0.3% year-on-year in June 2020 thanks to the pent-up demand as well as a push from brands
Mobile retailers recently wrote letters to Samsung to raise the issue on disparity between online and offline channels when it comes to prices of Samsung smartphones, and reduced margins.
Khurana said that Samsung is still not maintaining price parity for certain mid-range M-series smartphones like M21 and M31 and selling these devices<\/a> at cheaper prices in the online channels. “The only series which is seeing traction is the M series, which is completely unavailable.”
AIMRA is again planning to write letters to all handset players on the inventory issue. Khurana said that in the absence of any support from the government, only handset players can provide support to offline retailers. “Retailers need to give salaries and pay rent for their shops.”
<\/body>","next_sibling":[{"msid":77140439,"title":"Trending stocks: Vodafone Idea shares down over 1% ","entity_type":"ARTICLE","link":"\/news\/trending-stocks-vodafone-idea-shares-down-over-1\/77140439","category_name":null,"category_name_seo":"telecomnews"}],"related_content":[{"msid":"72225466","title":"9 foldable smartphones you need to know about","entity_type":"PHOTOGALLERYSLIDESHOWSECTION","seopath":"slide-shows\/9-foldable-smartphones-you-need-to-know-about","category_name":"Slide-Shows","synopsis":false,"thumb":"https:\/\/etimg.etb2bimg.com\/thumb\/img-size-100197\/72225466.cms?width=150&height=112","link":"\/slide-shows\/9-foldable-smartphones-you-need-to-know-about\/72225466"}],"msid":77140764,"entity_type":"ARTICLE","title":"Realme, Xiaomi, Samsung diverting smartphone stocks to online channel: Offline retailers","synopsis":"Mobile retailers have once again accused Chinese smartphone makers Realme, Xiaomi and Korea\u2019s Samsung of diverting a majority of its handset stocks to the online channel to avoid giving margins to offline retailers and maintain profitability.","titleseo":"telecomnews\/realme-xiaomi-samsung-diverting-smartphone-stocks-to-online-channel-offline-retailers","status":"ACTIVE","authors":[{"author_name":"Danish Khan","author_link":"\/author\/479206691\/danish-khan","author_image":"https:\/\/etimg.etb2bimg.com\/authorthumb\/479206691.cms?width=100&height=100","author_additional":{"thumbsize":true,"msid":479206691,"author_name":"Danish Khan","author_seo_name":"danish-khan","designation":"Senior Assistant Editor","agency":false}}],"analytics":{"comments":0,"views":4201,"shares":0,"engagementtimems":17981000,"url":"https:\/\/ettelecom.indiatimes.com\/telecomnews\/realme-xiaomi-samsung-diverting-smartphone-stocks-to-online-channel-offline-retailers\/articleshow\/77140764.cms"},"Alttitle":{"minfo":""},"artag":"ETTelecom","artdate":"2020-07-24 11:03:15","lastupd":"2020-07-24 16:57:08","breadcrumbTags":["Xiaomi","all india mobile retailer association","Samsung","realme","mobile retailers","Oppo","Devices","online smartphone sales","smartphone stocks","Realme Narzo"],"secinfo":{"seolocation":"telecomnews\/realme-xiaomi-samsung-diverting-smartphone-stocks-to-online-channel-offline-retailers"}}" data-authors="[" danish khan"]" data-category-name="" data-category_id="" data-date="2020-07-24" data-index="article_1">
- Telecom乐动扑克News
- 3分钟阅读
Realme,小米,三星将智能手机股票在线渠道:离线零售商
手机零售商再次指责中国智能手机制造商Realme,小米和韩国的三星转移大部分手机股票的在线渠道避免给离线零售商利润和保持盈利能力。
新德里消息:手机零售商再次指责中国智能手机制造商吗Realme,小米和韩国的三星转移大部分手机股票的在线渠道,以避免给离线零售商和利润率保持盈利能力。
零售商说,他们的业务是严重影响了由于不可用股票和利润下降。
可以从“没有股票Realme Narzo。他们给一些股票但转移所有在线。此外,C系列也是不可用的时候的需求在很大程度上是sub-Rs 15000手机。就像80:20配给之间的在线和离线,“arvind Khurana认为,国家主席印度手机零售商协会(AIMRA)。
库拉纳说,小米,印度领先的手机品牌也不支持线下合作伙伴。“他们通过自己的在线渠道销售而是为了省钱4 - 5%保证金,他们可能给线下合作伙伴…他们的整个红米从离线Noe 9系列是失踪。”
看到市场的趋势,甚至相对应的人和体内线下利润率大幅减少了。
库拉纳说,将会有一个重大不远的线下的整合和小型零售商将无法承受的影响。”
“胜利有下降40 - 45%,而市场在全国各地,现金短缺的消费者也将在线下的销售,”他说,并补充说平均售价(ASP)也有所下降,由于融资选择的不可用。
“每当我们接触手机品牌他们说他们的业务是大流行的影响。他们说有一个COVID-related损失,但他们继续在网上销售手机,”他说。
“整个行业包括realme面临库存短缺,我们的工厂是在有限容量由于COVID-19情况。确保工厂工人的健康和安全,我们不打算推动完整的制造能力,我们正在缓慢但安全步骤,把“安全第一”为重点,“Realme印度发言人在一份声明中说。
“我们是提供比市场需求较小。然而,无论数量我们可以生产,我们一直在给我们所有的线下合作伙伴优先,”这位发言人补充道。
然而,小米印度的一位发言人说,该品牌一直保持供应和价格平价离线和在线渠道之间的关系。“股票被定期发送给零售商和产品销售很快通过在线flash销售和线下零售商店。我们的线下库存增加非常强烈。
小米说,虽然它已经扩大生产,需求激增已经高得多。
查询发送到三星没有引起任何反应
由于担心潜在COVID-19感染,消费者更喜欢非接触式采购和在线渠道。智能手机品牌也认识到这种趋势,促使更多的库存在线渠道。对比研究表明,印度的智能手机出货量注册一个温和的2020年6月同比下降0.3%由于被压抑的需求以及推动品牌
手机零售商最近写信给三星线上和线下渠道之间的差距提出这个问题时,三星智能手机的价格,并降低利润率。
库拉纳说,三星还没有维护价格平价某些中档智能手机才会像M21 M31和出售这些设备以便宜的价格在网络渠道。“唯一的系列是看到牵引是M系列,这是完全不可用。”
AIMRA再次打算写信给所有手机玩家的库存问题。库拉纳说,在没有任何政府的支持,只有手机玩家可以离线零售商提供支持。“零售商需要给工资和支付租金的商店。”
<\/span><\/figcaption><\/figure>NEW DELHI: Mobile retailers<\/a> have once again accused Chinese smartphone makers Realme<\/a>, Xiaomi<\/a> and Korea’s Samsung<\/a> of diverting a majority of its handset stocks to the online channel to avoid giving margins to offline retailers and maintain profitability.
Retailers said that their business is severely impacted due to the unavailability of stocks and falling margins.
“There is no stock available from Realme Narzo<\/a>. They did give some stock but diverted everything online. Additionally, the C series is unavailable as well at a time when the demand is largely coming for sub-Rs 15,000 phones. It’s like 80:20 ration between online and offline,” Arvinder Khurana, the national president of All India Mobile Retailer Association<\/a> (AIMRA).
Khurana said that Xiaomi, India’s leading handset brand is also not supporting its offline partners. “They are rather selling it through their own online channel to save money 4-5% margin which they could have given to offline partners...their entire Redmi Noe 9 series is missing from offline.\"
Seeing the trend in the market, even Oppo<\/a> and Vivo have reduced their offline margins drastically.
Khurana said that there will be a major offline consolidation in the offing and smaller retailers will not be able to withstand the impact. “
“Walk-ins have dropped by 40-45%, while markets are on an off across the country, cash crunch for the consumer has also brought down sales in offline,” he said, adding that average selling price (ASP) has also dropped due to the unavailability of financing options.
“Whenever we reach out to handset brands they say that their business is impacted by the pandemic. They say there is a COVID-related loss, but they continue to sell phones in the online,” he said.
\"The whole industry including realme is facing a shortage of stocks as our factory is working at limited capacity due to COVID-19 situation. To ensure the health and safety of factory workers, we intend not to push for full manufacturing capacity in a rush and we are taking slow but safe steps, putting \"safety first\" as the priority,\" Realme India spokesperson said in a statement.
\"We are supplying far lesser than the market demand. However, whatever quantity we can produce, we have been giving to all our offline partners on priority,\" the spokesperson added.
A Xiaomi India spokesperson, however, said that the brand has been maintaining supply and price parity between offline and online channels. \"Stocks are being sent to retailers on a regular basis and the products are selling out very quickly both through online flash sales and offline retail stores. Our offline stock levels are ramping up very strongly.
Xiaomi said that while it has scaled up manufacturing throughout, the surge in demand has been much higher.
Queries sent to Samsung didn't elicit any response
Read also<\/h4><\/a><\/figure>Online to Offline: Latest move by Xiaomi, Vivo, Samsung, Oppo to fetch long-term results<\/a><\/h5><\/div><\/a><\/figure>India's offline handset retailers accuse Xiaomi, Samsung of favoring online players<\/a><\/h5><\/div><\/div><\/div>
Due to concerns over potential COVID-19 infection, consumers prefer contactless purchasing and online channels. Smartphone brands are also recognizing this trend by pushing more inventory to online channels. According to Counterpoint Research, India’s smartphone shipments registered a mild decline of 0.3% year-on-year in June 2020 thanks to the pent-up demand as well as a push from brands
Mobile retailers recently wrote letters to Samsung to raise the issue on disparity between online and offline channels when it comes to prices of Samsung smartphones, and reduced margins.
Khurana said that Samsung is still not maintaining price parity for certain mid-range M-series smartphones like M21 and M31 and selling these devices<\/a> at cheaper prices in the online channels. “The only series which is seeing traction is the M series, which is completely unavailable.”
AIMRA is again planning to write letters to all handset players on the inventory issue. Khurana said that in the absence of any support from the government, only handset players can provide support to offline retailers. “Retailers need to give salaries and pay rent for their shops.”
<\/body>","next_sibling":[{"msid":77140439,"title":"Trending stocks: Vodafone Idea shares down over 1% ","entity_type":"ARTICLE","link":"\/news\/trending-stocks-vodafone-idea-shares-down-over-1\/77140439","category_name":null,"category_name_seo":"telecomnews"}],"related_content":[{"msid":"72225466","title":"9 foldable smartphones you need to know about","entity_type":"PHOTOGALLERYSLIDESHOWSECTION","seopath":"slide-shows\/9-foldable-smartphones-you-need-to-know-about","category_name":"Slide-Shows","synopsis":false,"thumb":"https:\/\/etimg.etb2bimg.com\/thumb\/img-size-100197\/72225466.cms?width=150&height=112","link":"\/slide-shows\/9-foldable-smartphones-you-need-to-know-about\/72225466"}],"msid":77140764,"entity_type":"ARTICLE","title":"Realme, Xiaomi, Samsung diverting smartphone stocks to online channel: Offline retailers","synopsis":"Mobile retailers have once again accused Chinese smartphone makers Realme, Xiaomi and Korea\u2019s Samsung of diverting a majority of its handset stocks to the online channel to avoid giving margins to offline retailers and maintain profitability.","titleseo":"telecomnews\/realme-xiaomi-samsung-diverting-smartphone-stocks-to-online-channel-offline-retailers","status":"ACTIVE","authors":[{"author_name":"Danish Khan","author_link":"\/author\/479206691\/danish-khan","author_image":"https:\/\/etimg.etb2bimg.com\/authorthumb\/479206691.cms?width=100&height=100","author_additional":{"thumbsize":true,"msid":479206691,"author_name":"Danish Khan","author_seo_name":"danish-khan","designation":"Senior Assistant Editor","agency":false}}],"analytics":{"comments":0,"views":4201,"shares":0,"engagementtimems":17981000,"url":"https:\/\/ettelecom.indiatimes.com\/telecomnews\/realme-xiaomi-samsung-diverting-smartphone-stocks-to-online-channel-offline-retailers\/articleshow\/77140764.cms"},"Alttitle":{"minfo":""},"artag":"ETTelecom","artdate":"2020-07-24 11:03:15","lastupd":"2020-07-24 16:57:08","breadcrumbTags":["Xiaomi","all india mobile retailer association","Samsung","realme","mobile retailers","Oppo","Devices","online smartphone sales","smartphone stocks","Realme Narzo"],"secinfo":{"seolocation":"telecomnews\/realme-xiaomi-samsung-diverting-smartphone-stocks-to-online-channel-offline-retailers"}}" data-news_link="//www.iser-br.com/news/realme-xiaomi-samsung-diverting-smartphone-stocks-to-online-channel-offline-retailers/77140764">
<\/a><\/figure>Online to Offline: Latest move by Xiaomi, Vivo, Samsung, Oppo to fetch long-term results<\/a><\/h5><\/div><\/a><\/figure>India's offline handset retailers accuse Xiaomi, Samsung of favoring online players<\/a><\/h5><\/div><\/div><\/div>
Due to concerns over potential COVID-19 infection, consumers prefer contactless purchasing and online channels. Smartphone brands are also recognizing this trend by pushing more inventory to online channels. According to Counterpoint Research, India’s smartphone shipments registered a mild decline of 0.3% year-on-year in June 2020 thanks to the pent-up demand as well as a push from brands
Mobile retailers recently wrote letters to Samsung to raise the issue on disparity between online and offline channels when it comes to prices of Samsung smartphones, and reduced margins.
Khurana said that Samsung is still not maintaining price parity for certain mid-range M-series smartphones like M21 and M31 and selling these devices<\/a> at cheaper prices in the online channels. “The only series which is seeing traction is the M series, which is completely unavailable.”
AIMRA is again planning to write letters to all handset players on the inventory issue. Khurana said that in the absence of any support from the government, only handset players can provide support to offline retailers. “Retailers need to give salaries and pay rent for their shops.”
<\/body>","next_sibling":[{"msid":77140439,"title":"Trending stocks: Vodafone Idea shares down over 1% ","entity_type":"ARTICLE","link":"\/news\/trending-stocks-vodafone-idea-shares-down-over-1\/77140439","category_name":null,"category_name_seo":"telecomnews"}],"related_content":[{"msid":"72225466","title":"9 foldable smartphones you need to know about","entity_type":"PHOTOGALLERYSLIDESHOWSECTION","seopath":"slide-shows\/9-foldable-smartphones-you-need-to-know-about","category_name":"Slide-Shows","synopsis":false,"thumb":"https:\/\/etimg.etb2bimg.com\/thumb\/img-size-100197\/72225466.cms?width=150&height=112","link":"\/slide-shows\/9-foldable-smartphones-you-need-to-know-about\/72225466"}],"msid":77140764,"entity_type":"ARTICLE","title":"Realme, Xiaomi, Samsung diverting smartphone stocks to online channel: Offline retailers","synopsis":"Mobile retailers have once again accused Chinese smartphone makers Realme, Xiaomi and Korea\u2019s Samsung of diverting a majority of its handset stocks to the online channel to avoid giving margins to offline retailers and maintain profitability.","titleseo":"telecomnews\/realme-xiaomi-samsung-diverting-smartphone-stocks-to-online-channel-offline-retailers","status":"ACTIVE","authors":[{"author_name":"Danish Khan","author_link":"\/author\/479206691\/danish-khan","author_image":"https:\/\/etimg.etb2bimg.com\/authorthumb\/479206691.cms?width=100&height=100","author_additional":{"thumbsize":true,"msid":479206691,"author_name":"Danish Khan","author_seo_name":"danish-khan","designation":"Senior Assistant Editor","agency":false}}],"analytics":{"comments":0,"views":4201,"shares":0,"engagementtimems":17981000,"url":"https:\/\/ettelecom.indiatimes.com\/telecomnews\/realme-xiaomi-samsung-diverting-smartphone-stocks-to-online-channel-offline-retailers\/articleshow\/77140764.cms"},"Alttitle":{"minfo":""},"artag":"ETTelecom","artdate":"2020-07-24 11:03:15","lastupd":"2020-07-24 16:57:08","breadcrumbTags":["Xiaomi","all india mobile retailer association","Samsung","realme","mobile retailers","Oppo","Devices","online smartphone sales","smartphone stocks","Realme Narzo"],"secinfo":{"seolocation":"telecomnews\/realme-xiaomi-samsung-diverting-smartphone-stocks-to-online-channel-offline-retailers"}}" data-authors="[" danish khan"]" data-category-name="" data-category_id="" data-date="2020-07-24" data-index="article_1">
- Telecom乐动扑克News
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Realme,小米,三星将智能手机股票在线渠道:离线零售商
手机零售商再次指责中国智能手机制造商Realme,小米和韩国的三星转移大部分手机股票的在线渠道避免给离线零售商利润和保持盈利能力。
新德里消息:手机零售商再次指责中国智能手机制造商吗Realme,小米和韩国的三星转移大部分手机股票的在线渠道,以避免给离线零售商和利润率保持盈利能力。
零售商说,他们的业务是严重影响了由于不可用股票和利润下降。
可以从“没有股票Realme Narzo。他们给一些股票但转移所有在线。此外,C系列也是不可用的时候的需求在很大程度上是sub-Rs 15000手机。就像80:20配给之间的在线和离线,“arvind Khurana认为,国家主席印度手机零售商协会(AIMRA)。
库拉纳说,小米,印度领先的手机品牌也不支持线下合作伙伴。“他们通过自己的在线渠道销售而是为了省钱4 - 5%保证金,他们可能给线下合作伙伴…他们的整个红米从离线Noe 9系列是失踪。”
看到市场的趋势,甚至相对应的人和体内线下利润率大幅减少了。
库拉纳说,将会有一个重大不远的线下的整合和小型零售商将无法承受的影响。”
“胜利有下降40 - 45%,而市场在全国各地,现金短缺的消费者也将在线下的销售,”他说,并补充说平均售价(ASP)也有所下降,由于融资选择的不可用。
“每当我们接触手机品牌他们说他们的业务是大流行的影响。他们说有一个COVID-related损失,但他们继续在网上销售手机,”他说。
“整个行业包括realme面临库存短缺,我们的工厂是在有限容量由于COVID-19情况。确保工厂工人的健康和安全,我们不打算推动完整的制造能力,我们正在缓慢但安全步骤,把“安全第一”为重点,“Realme印度发言人在一份声明中说。
“我们是提供比市场需求较小。然而,无论数量我们可以生产,我们一直在给我们所有的线下合作伙伴优先,”这位发言人补充道。
然而,小米印度的一位发言人说,该品牌一直保持供应和价格平价离线和在线渠道之间的关系。“股票被定期发送给零售商和产品销售很快通过在线flash销售和线下零售商店。我们的线下库存增加非常强烈。
小米说,虽然它已经扩大生产,需求激增已经高得多。
查询发送到三星没有引起任何反应
由于担心潜在COVID-19感染,消费者更喜欢非接触式采购和在线渠道。智能手机品牌也认识到这种趋势,促使更多的库存在线渠道。对比研究表明,印度的智能手机出货量注册一个温和的2020年6月同比下降0.3%由于被压抑的需求以及推动品牌
手机零售商最近写信给三星线上和线下渠道之间的差距提出这个问题时,三星智能手机的价格,并降低利润率。
库拉纳说,三星还没有维护价格平价某些中档智能手机才会像M21 M31和出售这些设备以便宜的价格在网络渠道。“唯一的系列是看到牵引是M系列,这是完全不可用。”
AIMRA再次打算写信给所有手机玩家的库存问题。库拉纳说,在没有任何政府的支持,只有手机玩家可以离线零售商提供支持。“零售商需要给工资和支付租金的商店。”
<\/span><\/figcaption><\/figure>NEW DELHI: Mobile retailers<\/a> have once again accused Chinese smartphone makers Realme<\/a>, Xiaomi<\/a> and Korea’s Samsung<\/a> of diverting a majority of its handset stocks to the online channel to avoid giving margins to offline retailers and maintain profitability.
Retailers said that their business is severely impacted due to the unavailability of stocks and falling margins.
“There is no stock available from Realme Narzo<\/a>. They did give some stock but diverted everything online. Additionally, the C series is unavailable as well at a time when the demand is largely coming for sub-Rs 15,000 phones. It’s like 80:20 ration between online and offline,” Arvinder Khurana, the national president of All India Mobile Retailer Association<\/a> (AIMRA).
Khurana said that Xiaomi, India’s leading handset brand is also not supporting its offline partners. “They are rather selling it through their own online channel to save money 4-5% margin which they could have given to offline partners...their entire Redmi Noe 9 series is missing from offline.\"
Seeing the trend in the market, even Oppo<\/a> and Vivo have reduced their offline margins drastically.
Khurana said that there will be a major offline consolidation in the offing and smaller retailers will not be able to withstand the impact. “
“Walk-ins have dropped by 40-45%, while markets are on an off across the country, cash crunch for the consumer has also brought down sales in offline,” he said, adding that average selling price (ASP) has also dropped due to the unavailability of financing options.
“Whenever we reach out to handset brands they say that their business is impacted by the pandemic. They say there is a COVID-related loss, but they continue to sell phones in the online,” he said.
\"The whole industry including realme is facing a shortage of stocks as our factory is working at limited capacity due to COVID-19 situation. To ensure the health and safety of factory workers, we intend not to push for full manufacturing capacity in a rush and we are taking slow but safe steps, putting \"safety first\" as the priority,\" Realme India spokesperson said in a statement.
\"We are supplying far lesser than the market demand. However, whatever quantity we can produce, we have been giving to all our offline partners on priority,\" the spokesperson added.
A Xiaomi India spokesperson, however, said that the brand has been maintaining supply and price parity between offline and online channels. \"Stocks are being sent to retailers on a regular basis and the products are selling out very quickly both through online flash sales and offline retail stores. Our offline stock levels are ramping up very strongly.
Xiaomi said that while it has scaled up manufacturing throughout, the surge in demand has been much higher.
Queries sent to Samsung didn't elicit any response
Read also<\/h4><\/a><\/figure>Online to Offline: Latest move by Xiaomi, Vivo, Samsung, Oppo to fetch long-term results<\/a><\/h5><\/div><\/a><\/figure>India's offline handset retailers accuse Xiaomi, Samsung of favoring online players<\/a><\/h5><\/div><\/div><\/div>
Due to concerns over potential COVID-19 infection, consumers prefer contactless purchasing and online channels. Smartphone brands are also recognizing this trend by pushing more inventory to online channels. According to Counterpoint Research, India’s smartphone shipments registered a mild decline of 0.3% year-on-year in June 2020 thanks to the pent-up demand as well as a push from brands
Mobile retailers recently wrote letters to Samsung to raise the issue on disparity between online and offline channels when it comes to prices of Samsung smartphones, and reduced margins.
Khurana said that Samsung is still not maintaining price parity for certain mid-range M-series smartphones like M21 and M31 and selling these devices<\/a> at cheaper prices in the online channels. “The only series which is seeing traction is the M series, which is completely unavailable.”
AIMRA is again planning to write letters to all handset players on the inventory issue. Khurana said that in the absence of any support from the government, only handset players can provide support to offline retailers. “Retailers need to give salaries and pay rent for their shops.”
<\/body>","next_sibling":[{"msid":77140439,"title":"Trending stocks: Vodafone Idea shares down over 1% ","entity_type":"ARTICLE","link":"\/news\/trending-stocks-vodafone-idea-shares-down-over-1\/77140439","category_name":null,"category_name_seo":"telecomnews"}],"related_content":[{"msid":"72225466","title":"9 foldable smartphones you need to know about","entity_type":"PHOTOGALLERYSLIDESHOWSECTION","seopath":"slide-shows\/9-foldable-smartphones-you-need-to-know-about","category_name":"Slide-Shows","synopsis":false,"thumb":"https:\/\/etimg.etb2bimg.com\/thumb\/img-size-100197\/72225466.cms?width=150&height=112","link":"\/slide-shows\/9-foldable-smartphones-you-need-to-know-about\/72225466"}],"msid":77140764,"entity_type":"ARTICLE","title":"Realme, Xiaomi, Samsung diverting smartphone stocks to online channel: Offline retailers","synopsis":"Mobile retailers have once again accused Chinese smartphone makers Realme, Xiaomi and Korea\u2019s Samsung of diverting a majority of its handset stocks to the online channel to avoid giving margins to offline retailers and maintain profitability.","titleseo":"telecomnews\/realme-xiaomi-samsung-diverting-smartphone-stocks-to-online-channel-offline-retailers","status":"ACTIVE","authors":[{"author_name":"Danish Khan","author_link":"\/author\/479206691\/danish-khan","author_image":"https:\/\/etimg.etb2bimg.com\/authorthumb\/479206691.cms?width=100&height=100","author_additional":{"thumbsize":true,"msid":479206691,"author_name":"Danish Khan","author_seo_name":"danish-khan","designation":"Senior Assistant Editor","agency":false}}],"analytics":{"comments":0,"views":4201,"shares":0,"engagementtimems":17981000,"url":"https:\/\/ettelecom.indiatimes.com\/telecomnews\/realme-xiaomi-samsung-diverting-smartphone-stocks-to-online-channel-offline-retailers\/articleshow\/77140764.cms"},"Alttitle":{"minfo":""},"artag":"ETTelecom","artdate":"2020-07-24 11:03:15","lastupd":"2020-07-24 16:57:08","breadcrumbTags":["Xiaomi","all india mobile retailer association","Samsung","realme","mobile retailers","Oppo","Devices","online smartphone sales","smartphone stocks","Realme Narzo"],"secinfo":{"seolocation":"telecomnews\/realme-xiaomi-samsung-diverting-smartphone-stocks-to-online-channel-offline-retailers"}}" data-news_link="//www.iser-br.com/news/realme-xiaomi-samsung-diverting-smartphone-stocks-to-online-channel-offline-retailers/77140764">
<\/a><\/figure>India's offline handset retailers accuse Xiaomi, Samsung of favoring online players<\/a><\/h5><\/div><\/div><\/div>
Due to concerns over potential COVID-19 infection, consumers prefer contactless purchasing and online channels. Smartphone brands are also recognizing this trend by pushing more inventory to online channels. According to Counterpoint Research, India’s smartphone shipments registered a mild decline of 0.3% year-on-year in June 2020 thanks to the pent-up demand as well as a push from brands
Mobile retailers recently wrote letters to Samsung to raise the issue on disparity between online and offline channels when it comes to prices of Samsung smartphones, and reduced margins.
Khurana said that Samsung is still not maintaining price parity for certain mid-range M-series smartphones like M21 and M31 and selling these devices<\/a> at cheaper prices in the online channels. “The only series which is seeing traction is the M series, which is completely unavailable.”
AIMRA is again planning to write letters to all handset players on the inventory issue. Khurana said that in the absence of any support from the government, only handset players can provide support to offline retailers. “Retailers need to give salaries and pay rent for their shops.”
<\/body>","next_sibling":[{"msid":77140439,"title":"Trending stocks: Vodafone Idea shares down over 1% ","entity_type":"ARTICLE","link":"\/news\/trending-stocks-vodafone-idea-shares-down-over-1\/77140439","category_name":null,"category_name_seo":"telecomnews"}],"related_content":[{"msid":"72225466","title":"9 foldable smartphones you need to know about","entity_type":"PHOTOGALLERYSLIDESHOWSECTION","seopath":"slide-shows\/9-foldable-smartphones-you-need-to-know-about","category_name":"Slide-Shows","synopsis":false,"thumb":"https:\/\/etimg.etb2bimg.com\/thumb\/img-size-100197\/72225466.cms?width=150&height=112","link":"\/slide-shows\/9-foldable-smartphones-you-need-to-know-about\/72225466"}],"msid":77140764,"entity_type":"ARTICLE","title":"Realme, Xiaomi, Samsung diverting smartphone stocks to online channel: Offline retailers","synopsis":"Mobile retailers have once again accused Chinese smartphone makers Realme, Xiaomi and Korea\u2019s Samsung of diverting a majority of its handset stocks to the online channel to avoid giving margins to offline retailers and maintain profitability.","titleseo":"telecomnews\/realme-xiaomi-samsung-diverting-smartphone-stocks-to-online-channel-offline-retailers","status":"ACTIVE","authors":[{"author_name":"Danish Khan","author_link":"\/author\/479206691\/danish-khan","author_image":"https:\/\/etimg.etb2bimg.com\/authorthumb\/479206691.cms?width=100&height=100","author_additional":{"thumbsize":true,"msid":479206691,"author_name":"Danish Khan","author_seo_name":"danish-khan","designation":"Senior Assistant Editor","agency":false}}],"analytics":{"comments":0,"views":4201,"shares":0,"engagementtimems":17981000,"url":"https:\/\/ettelecom.indiatimes.com\/telecomnews\/realme-xiaomi-samsung-diverting-smartphone-stocks-to-online-channel-offline-retailers\/articleshow\/77140764.cms"},"Alttitle":{"minfo":""},"artag":"ETTelecom","artdate":"2020-07-24 11:03:15","lastupd":"2020-07-24 16:57:08","breadcrumbTags":["Xiaomi","all india mobile retailer association","Samsung","realme","mobile retailers","Oppo","Devices","online smartphone sales","smartphone stocks","Realme Narzo"],"secinfo":{"seolocation":"telecomnews\/realme-xiaomi-samsung-diverting-smartphone-stocks-to-online-channel-offline-retailers"}}" data-authors="[" danish khan"]" data-category-name="" data-category_id="" data-date="2020-07-24" data-index="article_1">
- Telecom乐动扑克News
- 3分钟阅读
Realme,小米,三星将智能手机股票在线渠道:离线零售商
手机零售商再次指责中国智能手机制造商Realme,小米和韩国的三星转移大部分手机股票的在线渠道避免给离线零售商利润和保持盈利能力。
新德里消息:手机零售商再次指责中国智能手机制造商吗Realme,小米和韩国的三星转移大部分手机股票的在线渠道,以避免给离线零售商和利润率保持盈利能力。
零售商说,他们的业务是严重影响了由于不可用股票和利润下降。
可以从“没有股票Realme Narzo。他们给一些股票但转移所有在线。此外,C系列也是不可用的时候的需求在很大程度上是sub-Rs 15000手机。就像80:20配给之间的在线和离线,“arvind Khurana认为,国家主席印度手机零售商协会(AIMRA)。
库拉纳说,小米,印度领先的手机品牌也不支持线下合作伙伴。“他们通过自己的在线渠道销售而是为了省钱4 - 5%保证金,他们可能给线下合作伙伴…他们的整个红米从离线Noe 9系列是失踪。”
看到市场的趋势,甚至相对应的人和体内线下利润率大幅减少了。
库拉纳说,将会有一个重大不远的线下的整合和小型零售商将无法承受的影响。”
“胜利有下降40 - 45%,而市场在全国各地,现金短缺的消费者也将在线下的销售,”他说,并补充说平均售价(ASP)也有所下降,由于融资选择的不可用。
“每当我们接触手机品牌他们说他们的业务是大流行的影响。他们说有一个COVID-related损失,但他们继续在网上销售手机,”他说。
“整个行业包括realme面临库存短缺,我们的工厂是在有限容量由于COVID-19情况。确保工厂工人的健康和安全,我们不打算推动完整的制造能力,我们正在缓慢但安全步骤,把“安全第一”为重点,“Realme印度发言人在一份声明中说。
“我们是提供比市场需求较小。然而,无论数量我们可以生产,我们一直在给我们所有的线下合作伙伴优先,”这位发言人补充道。
然而,小米印度的一位发言人说,该品牌一直保持供应和价格平价离线和在线渠道之间的关系。“股票被定期发送给零售商和产品销售很快通过在线flash销售和线下零售商店。我们的线下库存增加非常强烈。
小米说,虽然它已经扩大生产,需求激增已经高得多。
查询发送到三星没有引起任何反应
由于担心潜在COVID-19感染,消费者更喜欢非接触式采购和在线渠道。智能手机品牌也认识到这种趋势,促使更多的库存在线渠道。对比研究表明,印度的智能手机出货量注册一个温和的2020年6月同比下降0.3%由于被压抑的需求以及推动品牌
手机零售商最近写信给三星线上和线下渠道之间的差距提出这个问题时,三星智能手机的价格,并降低利润率。
库拉纳说,三星还没有维护价格平价某些中档智能手机才会像M21 M31和出售这些设备以便宜的价格在网络渠道。“唯一的系列是看到牵引是M系列,这是完全不可用。”
AIMRA再次打算写信给所有手机玩家的库存问题。库拉纳说,在没有任何政府的支持,只有手机玩家可以离线零售商提供支持。“零售商需要给工资和支付租金的商店。”
<\/span><\/figcaption><\/figure>NEW DELHI: Mobile retailers<\/a> have once again accused Chinese smartphone makers Realme<\/a>, Xiaomi<\/a> and Korea’s Samsung<\/a> of diverting a majority of its handset stocks to the online channel to avoid giving margins to offline retailers and maintain profitability.
Retailers said that their business is severely impacted due to the unavailability of stocks and falling margins.
“There is no stock available from Realme Narzo<\/a>. They did give some stock but diverted everything online. Additionally, the C series is unavailable as well at a time when the demand is largely coming for sub-Rs 15,000 phones. It’s like 80:20 ration between online and offline,” Arvinder Khurana, the national president of All India Mobile Retailer Association<\/a> (AIMRA).
Khurana said that Xiaomi, India’s leading handset brand is also not supporting its offline partners. “They are rather selling it through their own online channel to save money 4-5% margin which they could have given to offline partners...their entire Redmi Noe 9 series is missing from offline.\"
Seeing the trend in the market, even Oppo<\/a> and Vivo have reduced their offline margins drastically.
Khurana said that there will be a major offline consolidation in the offing and smaller retailers will not be able to withstand the impact. “
“Walk-ins have dropped by 40-45%, while markets are on an off across the country, cash crunch for the consumer has also brought down sales in offline,” he said, adding that average selling price (ASP) has also dropped due to the unavailability of financing options.
“Whenever we reach out to handset brands they say that their business is impacted by the pandemic. They say there is a COVID-related loss, but they continue to sell phones in the online,” he said.
\"The whole industry including realme is facing a shortage of stocks as our factory is working at limited capacity due to COVID-19 situation. To ensure the health and safety of factory workers, we intend not to push for full manufacturing capacity in a rush and we are taking slow but safe steps, putting \"safety first\" as the priority,\" Realme India spokesperson said in a statement.
\"We are supplying far lesser than the market demand. However, whatever quantity we can produce, we have been giving to all our offline partners on priority,\" the spokesperson added.
A Xiaomi India spokesperson, however, said that the brand has been maintaining supply and price parity between offline and online channels. \"Stocks are being sent to retailers on a regular basis and the products are selling out very quickly both through online flash sales and offline retail stores. Our offline stock levels are ramping up very strongly.
Xiaomi said that while it has scaled up manufacturing throughout, the surge in demand has been much higher.
Queries sent to Samsung didn't elicit any response
Read also<\/h4><\/a><\/figure>Online to Offline: Latest move by Xiaomi, Vivo, Samsung, Oppo to fetch long-term results<\/a><\/h5><\/div><\/a><\/figure>India's offline handset retailers accuse Xiaomi, Samsung of favoring online players<\/a><\/h5><\/div><\/div><\/div>
Due to concerns over potential COVID-19 infection, consumers prefer contactless purchasing and online channels. Smartphone brands are also recognizing this trend by pushing more inventory to online channels. According to Counterpoint Research, India’s smartphone shipments registered a mild decline of 0.3% year-on-year in June 2020 thanks to the pent-up demand as well as a push from brands
Mobile retailers recently wrote letters to Samsung to raise the issue on disparity between online and offline channels when it comes to prices of Samsung smartphones, and reduced margins.
Khurana said that Samsung is still not maintaining price parity for certain mid-range M-series smartphones like M21 and M31 and selling these devices<\/a> at cheaper prices in the online channels. “The only series which is seeing traction is the M series, which is completely unavailable.”
AIMRA is again planning to write letters to all handset players on the inventory issue. Khurana said that in the absence of any support from the government, only handset players can provide support to offline retailers. “Retailers need to give salaries and pay rent for their shops.”
<\/body>","next_sibling":[{"msid":77140439,"title":"Trending stocks: Vodafone Idea shares down over 1% ","entity_type":"ARTICLE","link":"\/news\/trending-stocks-vodafone-idea-shares-down-over-1\/77140439","category_name":null,"category_name_seo":"telecomnews"}],"related_content":[{"msid":"72225466","title":"9 foldable smartphones you need to know about","entity_type":"PHOTOGALLERYSLIDESHOWSECTION","seopath":"slide-shows\/9-foldable-smartphones-you-need-to-know-about","category_name":"Slide-Shows","synopsis":false,"thumb":"https:\/\/etimg.etb2bimg.com\/thumb\/img-size-100197\/72225466.cms?width=150&height=112","link":"\/slide-shows\/9-foldable-smartphones-you-need-to-know-about\/72225466"}],"msid":77140764,"entity_type":"ARTICLE","title":"Realme, Xiaomi, Samsung diverting smartphone stocks to online channel: Offline retailers","synopsis":"Mobile retailers have once again accused Chinese smartphone makers Realme, Xiaomi and Korea\u2019s Samsung of diverting a majority of its handset stocks to the online channel to avoid giving margins to offline retailers and maintain profitability.","titleseo":"telecomnews\/realme-xiaomi-samsung-diverting-smartphone-stocks-to-online-channel-offline-retailers","status":"ACTIVE","authors":[{"author_name":"Danish Khan","author_link":"\/author\/479206691\/danish-khan","author_image":"https:\/\/etimg.etb2bimg.com\/authorthumb\/479206691.cms?width=100&height=100","author_additional":{"thumbsize":true,"msid":479206691,"author_name":"Danish Khan","author_seo_name":"danish-khan","designation":"Senior Assistant Editor","agency":false}}],"analytics":{"comments":0,"views":4201,"shares":0,"engagementtimems":17981000,"url":"https:\/\/ettelecom.indiatimes.com\/telecomnews\/realme-xiaomi-samsung-diverting-smartphone-stocks-to-online-channel-offline-retailers\/articleshow\/77140764.cms"},"Alttitle":{"minfo":""},"artag":"ETTelecom","artdate":"2020-07-24 11:03:15","lastupd":"2020-07-24 16:57:08","breadcrumbTags":["Xiaomi","all india mobile retailer association","Samsung","realme","mobile retailers","Oppo","Devices","online smartphone sales","smartphone stocks","Realme Narzo"],"secinfo":{"seolocation":"telecomnews\/realme-xiaomi-samsung-diverting-smartphone-stocks-to-online-channel-offline-retailers"}}" data-news_link="//www.iser-br.com/news/realme-xiaomi-samsung-diverting-smartphone-stocks-to-online-channel-offline-retailers/77140764">
- Telecom乐动扑克News
- 3分钟阅读
Realme,小米,三星将智能手机股票在线渠道:离线零售商
手机零售商再次指责中国智能手机制造商Realme,小米和韩国的三星转移大部分手机股票的在线渠道避免给离线零售商利润和保持盈利能力。
读到
零售商说,他们的业务是严重影响了由于不可用股票和利润下降。
可以从“没有股票Realme Narzo。他们给一些股票但转移所有在线。此外,C系列也是不可用的时候的需求在很大程度上是sub-Rs 15000手机。就像80:20配给之间的在线和离线,“arvind Khurana认为,国家主席印度手机零售商协会(AIMRA)。
库拉纳说,小米,印度领先的手机品牌也不支持线下合作伙伴。“他们通过自己的在线渠道销售而是为了省钱4 - 5%保证金,他们可能给线下合作伙伴…他们的整个红米从离线Noe 9系列是失踪。”
看到市场的趋势,甚至相对应的人和体内线下利润率大幅减少了。
库拉纳说,将会有一个重大不远的线下的整合和小型零售商将无法承受的影响。”
“胜利有下降40 - 45%,而市场在全国各地,现金短缺的消费者也将在线下的销售,”他说,并补充说平均售价(ASP)也有所下降,由于融资选择的不可用。
“每当我们接触手机品牌他们说他们的业务是大流行的影响。他们说有一个COVID-related损失,但他们继续在网上销售手机,”他说。
“整个行业包括realme面临库存短缺,我们的工厂是在有限容量由于COVID-19情况。确保工厂工人的健康和安全,我们不打算推动完整的制造能力,我们正在缓慢但安全步骤,把“安全第一”为重点,“Realme印度发言人在一份声明中说。
“我们是提供比市场需求较小。然而,无论数量我们可以生产,我们一直在给我们所有的线下合作伙伴优先,”这位发言人补充道。
然而,小米印度的一位发言人说,该品牌一直保持供应和价格平价离线和在线渠道之间的关系。“股票被定期发送给零售商和产品销售很快通过在线flash销售和线下零售商店。我们的线下库存增加非常强烈。
小米说,虽然它已经扩大生产,需求激增已经高得多。
查询发送到三星没有引起任何反应
由于担心潜在COVID-19感染,消费者更喜欢非接触式采购和在线渠道。智能手机品牌也认识到这种趋势,促使更多的库存在线渠道。对比研究表明,印度的智能手机出货量注册一个温和的2020年6月同比下降0.3%由于被压抑的需求以及推动品牌
手机零售商最近写信给三星线上和线下渠道之间的差距提出这个问题时,三星智能手机的价格,并降低利润率。
库拉纳说,三星还没有维护价格平价某些中档智能手机才会像M21 M31和出售这些设备以便宜的价格在网络渠道。“唯一的系列是看到牵引是M系列,这是完全不可用。”
AIMRA再次打算写信给所有手机玩家的库存问题。库拉纳说,在没有任何政府的支持,只有手机玩家可以离线零售商提供支持。“零售商需要给工资和支付租金的商店。”
Retailers said that their business is severely impacted due to the unavailability of stocks and falling margins.
“There is no stock available from Realme Narzo<\/a>. They did give some stock but diverted everything online. Additionally, the C series is unavailable as well at a time when the demand is largely coming for sub-Rs 15,000 phones. It’s like 80:20 ration between online and offline,” Arvinder Khurana, the national president of All India Mobile Retailer Association<\/a> (AIMRA).
Khurana said that Xiaomi, India’s leading handset brand is also not supporting its offline partners. “They are rather selling it through their own online channel to save money 4-5% margin which they could have given to offline partners...their entire Redmi Noe 9 series is missing from offline.\"
Seeing the trend in the market, even Oppo<\/a> and Vivo have reduced their offline margins drastically.
Khurana said that there will be a major offline consolidation in the offing and smaller retailers will not be able to withstand the impact. “
“Walk-ins have dropped by 40-45%, while markets are on an off across the country, cash crunch for the consumer has also brought down sales in offline,” he said, adding that average selling price (ASP) has also dropped due to the unavailability of financing options.
“Whenever we reach out to handset brands they say that their business is impacted by the pandemic. They say there is a COVID-related loss, but they continue to sell phones in the online,” he said.
\"The whole industry including realme is facing a shortage of stocks as our factory is working at limited capacity due to COVID-19 situation. To ensure the health and safety of factory workers, we intend not to push for full manufacturing capacity in a rush and we are taking slow but safe steps, putting \"safety first\" as the priority,\" Realme India spokesperson said in a statement.
\"We are supplying far lesser than the market demand. However, whatever quantity we can produce, we have been giving to all our offline partners on priority,\" the spokesperson added.
A Xiaomi India spokesperson, however, said that the brand has been maintaining supply and price parity between offline and online channels. \"Stocks are being sent to retailers on a regular basis and the products are selling out very quickly both through online flash sales and offline retail stores. Our offline stock levels are ramping up very strongly.
Xiaomi said that while it has scaled up manufacturing throughout, the surge in demand has been much higher.
Queries sent to Samsung didn't elicit any response
Read also<\/h4><\/a><\/figure>Online to Offline: Latest move by Xiaomi, Vivo, Samsung, Oppo to fetch long-term results<\/a><\/h5><\/div><\/a><\/figure>India's offline handset retailers accuse Xiaomi, Samsung of favoring online players<\/a><\/h5><\/div><\/div><\/div>
Due to concerns over potential COVID-19 infection, consumers prefer contactless purchasing and online channels. Smartphone brands are also recognizing this trend by pushing more inventory to online channels. According to Counterpoint Research, India’s smartphone shipments registered a mild decline of 0.3% year-on-year in June 2020 thanks to the pent-up demand as well as a push from brands
Mobile retailers recently wrote letters to Samsung to raise the issue on disparity between online and offline channels when it comes to prices of Samsung smartphones, and reduced margins.
Khurana said that Samsung is still not maintaining price parity for certain mid-range M-series smartphones like M21 and M31 and selling these devices<\/a> at cheaper prices in the online channels. “The only series which is seeing traction is the M series, which is completely unavailable.”
AIMRA is again planning to write letters to all handset players on the inventory issue. Khurana said that in the absence of any support from the government, only handset players can provide support to offline retailers. “Retailers need to give salaries and pay rent for their shops.”
<\/body>","next_sibling":[{"msid":77140439,"title":"Trending stocks: Vodafone Idea shares down over 1% ","entity_type":"ARTICLE","link":"\/news\/trending-stocks-vodafone-idea-shares-down-over-1\/77140439","category_name":null,"category_name_seo":"telecomnews"}],"related_content":[{"msid":"72225466","title":"9 foldable smartphones you need to know about","entity_type":"PHOTOGALLERYSLIDESHOWSECTION","seopath":"slide-shows\/9-foldable-smartphones-you-need-to-know-about","category_name":"Slide-Shows","synopsis":false,"thumb":"https:\/\/etimg.etb2bimg.com\/thumb\/img-size-100197\/72225466.cms?width=150&height=112","link":"\/slide-shows\/9-foldable-smartphones-you-need-to-know-about\/72225466"}],"msid":77140764,"entity_type":"ARTICLE","title":"Realme, Xiaomi, Samsung diverting smartphone stocks to online channel: Offline retailers","synopsis":"Mobile retailers have once again accused Chinese smartphone makers Realme, Xiaomi and Korea\u2019s Samsung of diverting a majority of its handset stocks to the online channel to avoid giving margins to offline retailers and maintain profitability.","titleseo":"telecomnews\/realme-xiaomi-samsung-diverting-smartphone-stocks-to-online-channel-offline-retailers","status":"ACTIVE","authors":[{"author_name":"Danish Khan","author_link":"\/author\/479206691\/danish-khan","author_image":"https:\/\/etimg.etb2bimg.com\/authorthumb\/479206691.cms?width=100&height=100","author_additional":{"thumbsize":true,"msid":479206691,"author_name":"Danish Khan","author_seo_name":"danish-khan","designation":"Senior Assistant Editor","agency":false}}],"analytics":{"comments":0,"views":4201,"shares":0,"engagementtimems":17981000,"url":"https:\/\/ettelecom.indiatimes.com\/telecomnews\/realme-xiaomi-samsung-diverting-smartphone-stocks-to-online-channel-offline-retailers\/articleshow\/77140764.cms"},"Alttitle":{"minfo":""},"artag":"ETTelecom","artdate":"2020-07-24 11:03:15","lastupd":"2020-07-24 16:57:08","breadcrumbTags":["Xiaomi","all india mobile retailer association","Samsung","realme","mobile retailers","Oppo","Devices","online smartphone sales","smartphone stocks","Realme Narzo"],"secinfo":{"seolocation":"telecomnews\/realme-xiaomi-samsung-diverting-smartphone-stocks-to-online-channel-offline-retailers"}}" data-news_link="//www.iser-br.com/news/realme-xiaomi-samsung-diverting-smartphone-stocks-to-online-channel-offline-retailers/77140764">
<\/a><\/figure>Online to Offline: Latest move by Xiaomi, Vivo, Samsung, Oppo to fetch long-term results<\/a><\/h5><\/div><\/a><\/figure>India's offline handset retailers accuse Xiaomi, Samsung of favoring online players<\/a><\/h5><\/div><\/div><\/div>
Due to concerns over potential COVID-19 infection, consumers prefer contactless purchasing and online channels. Smartphone brands are also recognizing this trend by pushing more inventory to online channels. According to Counterpoint Research, India’s smartphone shipments registered a mild decline of 0.3% year-on-year in June 2020 thanks to the pent-up demand as well as a push from brands
Mobile retailers recently wrote letters to Samsung to raise the issue on disparity between online and offline channels when it comes to prices of Samsung smartphones, and reduced margins.
Khurana said that Samsung is still not maintaining price parity for certain mid-range M-series smartphones like M21 and M31 and selling these devices<\/a> at cheaper prices in the online channels. “The only series which is seeing traction is the M series, which is completely unavailable.”
AIMRA is again planning to write letters to all handset players on the inventory issue. Khurana said that in the absence of any support from the government, only handset players can provide support to offline retailers. “Retailers need to give salaries and pay rent for their shops.”
<\/body>","next_sibling":[{"msid":77140439,"title":"Trending stocks: Vodafone Idea shares down over 1% ","entity_type":"ARTICLE","link":"\/news\/trending-stocks-vodafone-idea-shares-down-over-1\/77140439","category_name":null,"category_name_seo":"telecomnews"}],"related_content":[{"msid":"72225466","title":"9 foldable smartphones you need to know about","entity_type":"PHOTOGALLERYSLIDESHOWSECTION","seopath":"slide-shows\/9-foldable-smartphones-you-need-to-know-about","category_name":"Slide-Shows","synopsis":false,"thumb":"https:\/\/etimg.etb2bimg.com\/thumb\/img-size-100197\/72225466.cms?width=150&height=112","link":"\/slide-shows\/9-foldable-smartphones-you-need-to-know-about\/72225466"}],"msid":77140764,"entity_type":"ARTICLE","title":"Realme, Xiaomi, Samsung diverting smartphone stocks to online channel: Offline retailers","synopsis":"Mobile retailers have once again accused Chinese smartphone makers Realme, Xiaomi and Korea\u2019s Samsung of diverting a majority of its handset stocks to the online channel to avoid giving margins to offline retailers and maintain profitability.","titleseo":"telecomnews\/realme-xiaomi-samsung-diverting-smartphone-stocks-to-online-channel-offline-retailers","status":"ACTIVE","authors":[{"author_name":"Danish Khan","author_link":"\/author\/479206691\/danish-khan","author_image":"https:\/\/etimg.etb2bimg.com\/authorthumb\/479206691.cms?width=100&height=100","author_additional":{"thumbsize":true,"msid":479206691,"author_name":"Danish Khan","author_seo_name":"danish-khan","designation":"Senior Assistant Editor","agency":false}}],"analytics":{"comments":0,"views":4201,"shares":0,"engagementtimems":17981000,"url":"https:\/\/ettelecom.indiatimes.com\/telecomnews\/realme-xiaomi-samsung-diverting-smartphone-stocks-to-online-channel-offline-retailers\/articleshow\/77140764.cms"},"Alttitle":{"minfo":""},"artag":"ETTelecom","artdate":"2020-07-24 11:03:15","lastupd":"2020-07-24 16:57:08","breadcrumbTags":["Xiaomi","all india mobile retailer association","Samsung","realme","mobile retailers","Oppo","Devices","online smartphone sales","smartphone stocks","Realme Narzo"],"secinfo":{"seolocation":"telecomnews\/realme-xiaomi-samsung-diverting-smartphone-stocks-to-online-channel-offline-retailers"}}" data-news_link="//www.iser-br.com/news/realme-xiaomi-samsung-diverting-smartphone-stocks-to-online-channel-offline-retailers/77140764">
<\/a><\/figure>
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