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\"<p>Amazon<\/p>\"
Amazon<\/span><\/figcaption><\/figure>Google<\/a> and, more importantly, Microsoft<\/a> have been at the forefront in using generative artificial intelligence<\/a> in their products. Both the companies reportedly have plans to bring AI in advertising and now a report has claimed that Amazon<\/a> is joining this list.

According to a report by The Information, Amazon is building a team that will work on AI tools which can be used in generating photos and videos for merchants to use in advertising campaigns on its platform.

Citing a company spokesperson, the report said that these efforts could help diversify Amazon's ad business, which grew by double-digit percentages every quarter since Amazon started breaking out its revenue in 2021.

Amazon's ad business plans<\/strong>
The e-commerce giant's ad business raked in $38 billion last year. Amazon centres on ads that give merchants a boost in search results, the report said.

The company is trying to build a broader ad business for which it is said to include selling ad spots on its free video-streaming service, Freevee, as well as during Thursday Night Football broadcasts on Prime Video.

Amazon also sells audio ads on Amazon Music and runs digital ads on screens inside Amazon Fresh grocery stores, it said.

AI-generated Google, Microsoft ads<\/strong>
Last month, it was reported that Google and Microsoft have already presented their plans to advertisers. Advertisers can supply \"creative\" content such as imagery, video and text relating to a particular ad campaign and the AI tools with the companies will then use the provided material to generate ads based on the target audience.

Meanwhile, Microsoft is reported to be already testing ads in its early version of the Bing<\/a> chatbot – similar to how Google shows ads on Search.

According to an ad executive, Microsoft is said to be taking traditional search ads “in which brands pay to have their websites or products appear on search results for keywords related to their business, and inserting them into responses generated by the Bing chatbot.”
<\/body>","next_sibling":[{"msid":100086493,"title":"AI could replace 80% of jobs 'in next few years': Expert","entity_type":"ARTICLE","link":"\/news\/internet\/ai-could-replace-80-of-jobs-in-next-few-years-expert\/100086493","category_name":null,"category_name_seo":"internet"}],"related_content":[{"msid":"100076553","title":"amazon","entity_type":"IMAGES","seopath":"gadgets-news\/amazons-new-plans-to-compete-with-google-microsoft-in-ai-space\/amazon","category_name":"Amazon's new plans to compete with Google, Microsoft in AI space","synopsis":false,"thumb":"https:\/\/etimg.etb2bimg.com\/thumb\/img-size-494713\/100076553.cms?width=150&height=112","link":"\/image\/gadgets-news\/amazons-new-plans-to-compete-with-google-microsoft-in-ai-space\/amazon\/100076553"}],"msid":100094969,"entity_type":"ARTICLE","title":"Amazon's new plans to compete with Google, Microsoft in AI space","synopsis":"Citing a company spokesperson, the report said that these efforts could help diversify Amazon's ad business, which grew by double-digit percentages every quarter since Amazon started breaking out its revenue in 2021.","titleseo":"internet\/amazons-new-plans-to-compete-with-google-microsoft-in-ai-space","status":"ACTIVE","authors":[],"Alttitle":{"minfo":""},"artag":"TIMESOFINDIA.COM","artdate":"2023-05-09 13:06:26","lastupd":"2023-05-09 13:07:35","breadcrumbTags":["Amazon AI","amazon","google","microsoft","amazon ai advertising","amazon generative ai","Amazon ad business","bing","internet","artificial intelligence"],"secinfo":{"seolocation":"internet\/amazons-new-plans-to-compete-with-google-microsoft-in-ai-space"}}" data-authors="[" "]" data-category-name="Internet" data-category_id="17" data-date="2023-05-09" data-index="article_1">

亚马逊的新计划与谷歌竞争,微软在人工智能空间

引用一位公司发言人报告说,这些努力有助于多元化亚马逊的广告业务,每季度以两位数的增长自2021年亚马逊开始打破其收入。

  • 更新2023年5月9日01:07点坚持
亚马逊< p > < / p >
亚马逊
谷歌,更重要的是,微软一直在使用生成的前沿人工智能在他们的产品。据说公司都计划AI在广告和现在的一份报告声称,亚马逊是加入这个列表。

根据信息的报告,亚马逊正在建设一个团队将致力于人工智能工具可用于生成的商人使用照片和视频广告宣传平台。

引用一位公司发言人报告说,这些努力有助于多元化亚马逊的广告业务,每季度以两位数的增长自2021年亚马逊开始打破其收入。

广告
亚马逊的广告业务的计划
电子商务巨头的广告业务斜在去年的380亿美元。亚马逊中心广告给商家提高在搜索结果中,该报告说。

公司正试图建立一个更广泛的广告业务,据说包括出售广告位免费视频直播服务,Freevee以及在周四晚上足球广播视频。

亚马逊也在亚马逊卖音频广告音乐和数字广告屏运行在Amazon新鲜食品杂货店,它说。

AI-generated谷歌、微软的广告
上个月,据报道,谷歌和微软已经展示了他们的广告计划。广告商可以供应“创造性”内容如图像、视频和文本有关一个特定的广告活动和AI工具公司将使用提供的材料来生成基于目标受众的广告。

与此同时,据报道,微软已经在其早期版本的测试广告必应聊天机器人——类似于谷歌如何显示广告在搜索。

根据广告执行官微软据说是采取传统的搜索广告”的品牌支付他们的网站或产品出现在关键字相关的搜索结果,他们的业务,并将它们插入到响应生成的Bing chatbot。”
  • 发布于2023年5月9日01:06点坚持
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\"&lt;p&gt;Amazon&lt;\/p&gt;\"
Amazon<\/span><\/figcaption><\/figure>Google<\/a> and, more importantly, Microsoft<\/a> have been at the forefront in using generative artificial intelligence<\/a> in their products. Both the companies reportedly have plans to bring AI in advertising and now a report has claimed that Amazon<\/a> is joining this list.

According to a report by The Information, Amazon is building a team that will work on AI tools which can be used in generating photos and videos for merchants to use in advertising campaigns on its platform.

Citing a company spokesperson, the report said that these efforts could help diversify Amazon's ad business, which grew by double-digit percentages every quarter since Amazon started breaking out its revenue in 2021.

Amazon's ad business plans<\/strong>
The e-commerce giant's ad business raked in $38 billion last year. Amazon centres on ads that give merchants a boost in search results, the report said.

The company is trying to build a broader ad business for which it is said to include selling ad spots on its free video-streaming service, Freevee, as well as during Thursday Night Football broadcasts on Prime Video.

Amazon also sells audio ads on Amazon Music and runs digital ads on screens inside Amazon Fresh grocery stores, it said.

AI-generated Google, Microsoft ads<\/strong>
Last month, it was reported that Google and Microsoft have already presented their plans to advertisers. Advertisers can supply \"creative\" content such as imagery, video and text relating to a particular ad campaign and the AI tools with the companies will then use the provided material to generate ads based on the target audience.

Meanwhile, Microsoft is reported to be already testing ads in its early version of the Bing<\/a> chatbot – similar to how Google shows ads on Search.

According to an ad executive, Microsoft is said to be taking traditional search ads “in which brands pay to have their websites or products appear on search results for keywords related to their business, and inserting them into responses generated by the Bing chatbot.”
<\/body>","next_sibling":[{"msid":100086493,"title":"AI could replace 80% of jobs 'in next few years': Expert","entity_type":"ARTICLE","link":"\/news\/internet\/ai-could-replace-80-of-jobs-in-next-few-years-expert\/100086493","category_name":null,"category_name_seo":"internet"}],"related_content":[{"msid":"100076553","title":"amazon","entity_type":"IMAGES","seopath":"gadgets-news\/amazons-new-plans-to-compete-with-google-microsoft-in-ai-space\/amazon","category_name":"Amazon's new plans to compete with Google, Microsoft in AI space","synopsis":false,"thumb":"https:\/\/etimg.etb2bimg.com\/thumb\/img-size-494713\/100076553.cms?width=150&height=112","link":"\/image\/gadgets-news\/amazons-new-plans-to-compete-with-google-microsoft-in-ai-space\/amazon\/100076553"}],"msid":100094969,"entity_type":"ARTICLE","title":"Amazon's new plans to compete with Google, Microsoft in AI space","synopsis":"Citing a company spokesperson, the report said that these efforts could help diversify Amazon's ad business, which grew by double-digit percentages every quarter since Amazon started breaking out its revenue in 2021.","titleseo":"internet\/amazons-new-plans-to-compete-with-google-microsoft-in-ai-space","status":"ACTIVE","authors":[],"Alttitle":{"minfo":""},"artag":"TIMESOFINDIA.COM","artdate":"2023-05-09 13:06:26","lastupd":"2023-05-09 13:07:35","breadcrumbTags":["Amazon AI","amazon","google","microsoft","amazon ai advertising","amazon generative ai","Amazon ad business","bing","internet","artificial intelligence"],"secinfo":{"seolocation":"internet\/amazons-new-plans-to-compete-with-google-microsoft-in-ai-space"}}" data-news_link="//www.iser-br.com/news/internet/amazons-new-plans-to-compete-with-google-microsoft-in-ai-space/100094969">