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Due to the coronavirus pandemic, activities of all major countries have been severely affected. As the number of cases continues to rise, all major markets witnessed a significant reduction in consumer spending which will likely lead to negative global smartphone sales<\/a> growth in 2020, the study added.
The study which was conducted across seven major smartphone markets (USA, UK, India, France, Germany, Spain, and Italy) found that almost half of the respondents are expecting to delay their next purchase.
The number of respondents planning to wait before buying is the highest in India at 61 percent, followed by Spain (58 percent), and Italy (56 percent), respectively.
In India, half the respondents are intending to spend between $135 – $250 (Rs 10,000 – Rs 20,000), and more than half of the respondents intend to replace their devices<\/a> in the next year.
Due to long waiting periods, the average replacement cycle time in India is expected to be pushed to around 26 months from the current 22 months.
The study noted that anti-China sentiments<\/a> are the highest among Indian consumers as more than half of the respondents exhibit a negative attitude towards made-in-China products or Chinese smartphone brands<\/a>. About four in ten respondents expressed they will not buy Made-in-China products or smartphones from Chinese brands.
“We believe the recent conflict on the India-China Line of Actual Control (LAC) will play a profound role in shaping this behavior,” said the study which was conducted before the Indo-China conflict in Galwan Valley.
Read also<\/h4><\/a><\/figure>China smartphone sales to take a plunge due to Coronavirus: Counterpoint<\/a><\/h5><\/div><\/a><\/figure>Entry-level handset segments set to decline in emerging economies due to Coronavirus: Counterpoint<\/a><\/h5><\/div><\/div><\/div>
Commenting on consumer purchase intentions, Senior Analyst, Pavel Naiya, said, “the coronavirus outbreak and future income uncertainty has affected consumer behavior with many strictly limiting purchasing to only the essentials.”
Consumers intending to cut their future smartphone purchase budget by 20 percent or more are highest in Spain (27%) and Italy (25%), followed by the USA (24%). Looking at the current scenario, Counterpoint expects the trend will continue until mid-2021.
Due to the mandatory social distancing norms, two-thirds of the respondents in India and more than half of the respondents in Italy and the USA are seeking ‘low touch’ sales channels, which is likely to lead more online ordering with home delivery and online ordering but collecting in-store – also known as online-to-offline (O2O<\/a>), the report noted.
“All O2O operations come with an overhead cost and additional expenses involved in the awareness-building campaign,\" highlighted Arushi Chwla, Research Associate at Counterpoint.
However, “..top brands will look forward to creating long term strategic investments in making their distribution more agile, Chawla added.
<\/body>","next_sibling":[{"msid":76466039,"title":"Samsung to relocate Chinese display production to Vietnam - media","entity_type":"ARTICLE","link":"\/news\/samsung-to-relocate-chinese-display-production-to-vietnam-media\/76466039","category_name":null,"category_name_seo":"telecomnews"}],"related_content":[{"msid":"72225466","title":"9 foldable smartphones you need to know about","entity_type":"PHOTOGALLERYSLIDESHOWSECTION","seopath":"slide-shows\/9-foldable-smartphones-you-need-to-know-about","category_name":"Slide-Shows","synopsis":false,"thumb":"https:\/\/etimg.etb2bimg.com\/thumb\/img-size-100197\/72225466.cms?width=150&height=112","link":"\/slide-shows\/9-foldable-smartphones-you-need-to-know-about\/72225466"}],"msid":76468165,"entity_type":"ARTICLE","title":"Consumers to cut spending by 20% on next smartphone purchase: Counterpoint","synopsis":"Due to the coronavirus pandemic, activities of all major countries have been severely affected. As the number of cases continues to rise, all major markets witnessed a significant reduction in consumer spending which will likely lead to negative global smartphone sales growth in 2020, the study said. ","titleseo":"telecomnews\/consumers-to-cut-spending-by-20-on-next-smartphone-purchase-counterpoint","status":"ACTIVE","authors":[],"analytics":{"comments":0,"views":410,"shares":0,"engagementtimems":1844000},"Alttitle":{"minfo":""},"artag":"ETTelecom","artdate":"2020-06-19 19:08:25","lastupd":"2020-06-19 19:13:16","breadcrumbTags":["Smartphone sales","counterpoint research study","Anti-China sentiments","Chinese products","Devices","smartphone purchase spending","counterpoint research","Chinese smartphone brands","O2O"],"secinfo":{"seolocation":"telecomnews\/consumers-to-cut-spending-by-20-on-next-smartphone-purchase-counterpoint"}}" data-authors="[" "]" data-category-name="" data-category_id="" data-date="2020-06-19" data-index="article_1">
- Telecom乐动扑克News
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消费者削减支出20%在下一代智能手机购买:对位
由于冠状病毒大流行,所有主要国家的活动受到严重影响。病例数持续增长,所有主要市场见证了显著减少消费支出可能会导致消极的全球智能手机销售增长2020年,这项研究说。
新德里:三分之一的人打算削减支出20%当购买一个新的智能手机,对比研究周五表示。
由于冠状病毒大流行,所有主要国家的活动受到严重影响。病例数持续增长,所有主要市场见证了显著减少消费支出可能会导致消极的全球智能手机销售经济增长在2020年,这项研究补充说。
的研究进行了七个主要的智能手机市场(美国、英国、印度、法国、德国、西班牙和意大利)发现,近一半的受访者预计推迟他们的下一个购买。
数量的受访者计划在印度等在购买前是最高为61%,其次是西班牙(58%)和意大利(56%),分别为。
在印度,半数的受访者打算花费135 - 250美元之间(Rs 10000 - Rs 20000),超过一半的受访者打算取代他们设备在明年。
由于需要很长时间等待,平均的更换周期时间在印度预计将被推到约26个月从目前的22个月。
这项研究指出,反华情绪是印度消费者中最高的,超过一半的受访者表现出消极的态度或中国制造产品中国智能手机品牌。十分之四的受访者表示他们不会购买中国制造的产品或从中国品牌智能手机。
“我们相信中印实际控制线上的最近的冲突(LAC)将起到深远的作用在塑造这种行为,”说,这项研究是在印度支那的冲突进行Galwan山谷。
评论消费者购买意图,高级分析师,帕维尔Naiya,说,“冠状病毒的爆发和未来收入的不确定性影响了消费者行为与许多严格限制购买必需品。”
消费者打算削减未来智能手机购买预算20%以上是最高的在西班牙(27%)和意大利(25%),其次是美国(24%)。查看当前场景中,对位预计这一趋势将持续到2021年中期。
由于强制性社会距离准则,三分之二的受访者在印度和一半以上的受访者在意大利和美国正在寻求低联系销售渠道,这可能会导致更多的网上订购送货上门和在线订购但收集店内——也称为online-to-offline (O2O),该报告指出。
“所有O2O操作来间接费用和额外费用参与提高意识的活动,“强调Arushi Chwla,研究员对位。
然而,“. .顶级品牌将期待建立长期战略投资的分布更敏捷,拉补充道。
<\/span><\/figcaption><\/figure>NEW DELHI: One in three individuals is intending to cut spending by 20 percent when purchasing a new smartphone, a Counterpoint Research study<\/a> said on Friday.
Due to the coronavirus pandemic, activities of all major countries have been severely affected. As the number of cases continues to rise, all major markets witnessed a significant reduction in consumer spending which will likely lead to negative global smartphone sales<\/a> growth in 2020, the study added.
The study which was conducted across seven major smartphone markets (USA, UK, India, France, Germany, Spain, and Italy) found that almost half of the respondents are expecting to delay their next purchase.
The number of respondents planning to wait before buying is the highest in India at 61 percent, followed by Spain (58 percent), and Italy (56 percent), respectively.
In India, half the respondents are intending to spend between $135 – $250 (Rs 10,000 – Rs 20,000), and more than half of the respondents intend to replace their devices<\/a> in the next year.
Due to long waiting periods, the average replacement cycle time in India is expected to be pushed to around 26 months from the current 22 months.
The study noted that anti-China sentiments<\/a> are the highest among Indian consumers as more than half of the respondents exhibit a negative attitude towards made-in-China products or Chinese smartphone brands<\/a>. About four in ten respondents expressed they will not buy Made-in-China products or smartphones from Chinese brands.
<\/span><\/figcaption><\/figure>
“We believe the recent conflict on the India-China Line of Actual Control (LAC) will play a profound role in shaping this behavior,” said the study which was conducted before the Indo-China conflict in Galwan Valley.
Read also<\/h4><\/a><\/figure>China smartphone sales to take a plunge due to Coronavirus: Counterpoint<\/a><\/h5><\/div><\/a><\/figure>Entry-level handset segments set to decline in emerging economies due to Coronavirus: Counterpoint<\/a><\/h5><\/div><\/div><\/div>
Commenting on consumer purchase intentions, Senior Analyst, Pavel Naiya, said, “the coronavirus outbreak and future income uncertainty has affected consumer behavior with many strictly limiting purchasing to only the essentials.”
Consumers intending to cut their future smartphone purchase budget by 20 percent or more are highest in Spain (27%) and Italy (25%), followed by the USA (24%). Looking at the current scenario, Counterpoint expects the trend will continue until mid-2021.
Due to the mandatory social distancing norms, two-thirds of the respondents in India and more than half of the respondents in Italy and the USA are seeking ‘low touch’ sales channels, which is likely to lead more online ordering with home delivery and online ordering but collecting in-store – also known as online-to-offline (O2O<\/a>), the report noted.
“All O2O operations come with an overhead cost and additional expenses involved in the awareness-building campaign,\" highlighted Arushi Chwla, Research Associate at Counterpoint.
However, “..top brands will look forward to creating long term strategic investments in making their distribution more agile, Chawla added.
<\/body>","next_sibling":[{"msid":76466039,"title":"Samsung to relocate Chinese display production to Vietnam - media","entity_type":"ARTICLE","link":"\/news\/samsung-to-relocate-chinese-display-production-to-vietnam-media\/76466039","category_name":null,"category_name_seo":"telecomnews"}],"related_content":[{"msid":"72225466","title":"9 foldable smartphones you need to know about","entity_type":"PHOTOGALLERYSLIDESHOWSECTION","seopath":"slide-shows\/9-foldable-smartphones-you-need-to-know-about","category_name":"Slide-Shows","synopsis":false,"thumb":"https:\/\/etimg.etb2bimg.com\/thumb\/img-size-100197\/72225466.cms?width=150&height=112","link":"\/slide-shows\/9-foldable-smartphones-you-need-to-know-about\/72225466"}],"msid":76468165,"entity_type":"ARTICLE","title":"Consumers to cut spending by 20% on next smartphone purchase: Counterpoint","synopsis":"Due to the coronavirus pandemic, activities of all major countries have been severely affected. As the number of cases continues to rise, all major markets witnessed a significant reduction in consumer spending which will likely lead to negative global smartphone sales growth in 2020, the study said. ","titleseo":"telecomnews\/consumers-to-cut-spending-by-20-on-next-smartphone-purchase-counterpoint","status":"ACTIVE","authors":[],"analytics":{"comments":0,"views":410,"shares":0,"engagementtimems":1844000},"Alttitle":{"minfo":""},"artag":"ETTelecom","artdate":"2020-06-19 19:08:25","lastupd":"2020-06-19 19:13:16","breadcrumbTags":["Smartphone sales","counterpoint research study","Anti-China sentiments","Chinese products","Devices","smartphone purchase spending","counterpoint research","Chinese smartphone brands","O2O"],"secinfo":{"seolocation":"telecomnews\/consumers-to-cut-spending-by-20-on-next-smartphone-purchase-counterpoint"}}" data-news_link="//www.iser-br.com/news/consumers-to-cut-spending-by-20-on-next-smartphone-purchase-counterpoint/76468165">
<\/a><\/figure>China smartphone sales to take a plunge due to Coronavirus: Counterpoint<\/a><\/h5><\/div><\/a><\/figure>Entry-level handset segments set to decline in emerging economies due to Coronavirus: Counterpoint<\/a><\/h5><\/div><\/div><\/div>
Commenting on consumer purchase intentions, Senior Analyst, Pavel Naiya, said, “the coronavirus outbreak and future income uncertainty has affected consumer behavior with many strictly limiting purchasing to only the essentials.”
Consumers intending to cut their future smartphone purchase budget by 20 percent or more are highest in Spain (27%) and Italy (25%), followed by the USA (24%). Looking at the current scenario, Counterpoint expects the trend will continue until mid-2021.
Due to the mandatory social distancing norms, two-thirds of the respondents in India and more than half of the respondents in Italy and the USA are seeking ‘low touch’ sales channels, which is likely to lead more online ordering with home delivery and online ordering but collecting in-store – also known as online-to-offline (O2O<\/a>), the report noted.
“All O2O operations come with an overhead cost and additional expenses involved in the awareness-building campaign,\" highlighted Arushi Chwla, Research Associate at Counterpoint.
However, “..top brands will look forward to creating long term strategic investments in making their distribution more agile, Chawla added.
<\/body>","next_sibling":[{"msid":76466039,"title":"Samsung to relocate Chinese display production to Vietnam - media","entity_type":"ARTICLE","link":"\/news\/samsung-to-relocate-chinese-display-production-to-vietnam-media\/76466039","category_name":null,"category_name_seo":"telecomnews"}],"related_content":[{"msid":"72225466","title":"9 foldable smartphones you need to know about","entity_type":"PHOTOGALLERYSLIDESHOWSECTION","seopath":"slide-shows\/9-foldable-smartphones-you-need-to-know-about","category_name":"Slide-Shows","synopsis":false,"thumb":"https:\/\/etimg.etb2bimg.com\/thumb\/img-size-100197\/72225466.cms?width=150&height=112","link":"\/slide-shows\/9-foldable-smartphones-you-need-to-know-about\/72225466"}],"msid":76468165,"entity_type":"ARTICLE","title":"Consumers to cut spending by 20% on next smartphone purchase: Counterpoint","synopsis":"Due to the coronavirus pandemic, activities of all major countries have been severely affected. As the number of cases continues to rise, all major markets witnessed a significant reduction in consumer spending which will likely lead to negative global smartphone sales growth in 2020, the study said. ","titleseo":"telecomnews\/consumers-to-cut-spending-by-20-on-next-smartphone-purchase-counterpoint","status":"ACTIVE","authors":[],"analytics":{"comments":0,"views":410,"shares":0,"engagementtimems":1844000},"Alttitle":{"minfo":""},"artag":"ETTelecom","artdate":"2020-06-19 19:08:25","lastupd":"2020-06-19 19:13:16","breadcrumbTags":["Smartphone sales","counterpoint research study","Anti-China sentiments","Chinese products","Devices","smartphone purchase spending","counterpoint research","Chinese smartphone brands","O2O"],"secinfo":{"seolocation":"telecomnews\/consumers-to-cut-spending-by-20-on-next-smartphone-purchase-counterpoint"}}" data-authors="[" "]" data-category-name="" data-category_id="" data-date="2020-06-19" data-index="article_1">
- Telecom乐动扑克News
- 2分钟阅读
消费者削减支出20%在下一代智能手机购买:对位
由于冠状病毒大流行,所有主要国家的活动受到严重影响。病例数持续增长,所有主要市场见证了显著减少消费支出可能会导致消极的全球智能手机销售增长2020年,这项研究说。
新德里:三分之一的人打算削减支出20%当购买一个新的智能手机,对比研究周五表示。
由于冠状病毒大流行,所有主要国家的活动受到严重影响。病例数持续增长,所有主要市场见证了显著减少消费支出可能会导致消极的全球智能手机销售经济增长在2020年,这项研究补充说。
的研究进行了七个主要的智能手机市场(美国、英国、印度、法国、德国、西班牙和意大利)发现,近一半的受访者预计推迟他们的下一个购买。
数量的受访者计划在印度等在购买前是最高为61%,其次是西班牙(58%)和意大利(56%),分别为。
在印度,半数的受访者打算花费135 - 250美元之间(Rs 10000 - Rs 20000),超过一半的受访者打算取代他们设备在明年。
由于需要很长时间等待,平均的更换周期时间在印度预计将被推到约26个月从目前的22个月。
这项研究指出,反华情绪是印度消费者中最高的,超过一半的受访者表现出消极的态度或中国制造产品中国智能手机品牌。十分之四的受访者表示他们不会购买中国制造的产品或从中国品牌智能手机。
“我们相信中印实际控制线上的最近的冲突(LAC)将起到深远的作用在塑造这种行为,”说,这项研究是在印度支那的冲突进行Galwan山谷。
评论消费者购买意图,高级分析师,帕维尔Naiya,说,“冠状病毒的爆发和未来收入的不确定性影响了消费者行为与许多严格限制购买必需品。”
消费者打算削减未来智能手机购买预算20%以上是最高的在西班牙(27%)和意大利(25%),其次是美国(24%)。查看当前场景中,对位预计这一趋势将持续到2021年中期。
由于强制性社会距离准则,三分之二的受访者在印度和一半以上的受访者在意大利和美国正在寻求低联系销售渠道,这可能会导致更多的网上订购送货上门和在线订购但收集店内——也称为online-to-offline (O2O),该报告指出。
“所有O2O操作来间接费用和额外费用参与提高意识的活动,“强调Arushi Chwla,研究员对位。
然而,“. .顶级品牌将期待建立长期战略投资的分布更敏捷,拉补充道。
<\/span><\/figcaption><\/figure>NEW DELHI: One in three individuals is intending to cut spending by 20 percent when purchasing a new smartphone, a Counterpoint Research study<\/a> said on Friday.
Due to the coronavirus pandemic, activities of all major countries have been severely affected. As the number of cases continues to rise, all major markets witnessed a significant reduction in consumer spending which will likely lead to negative global smartphone sales<\/a> growth in 2020, the study added.
The study which was conducted across seven major smartphone markets (USA, UK, India, France, Germany, Spain, and Italy) found that almost half of the respondents are expecting to delay their next purchase.
The number of respondents planning to wait before buying is the highest in India at 61 percent, followed by Spain (58 percent), and Italy (56 percent), respectively.
In India, half the respondents are intending to spend between $135 – $250 (Rs 10,000 – Rs 20,000), and more than half of the respondents intend to replace their devices<\/a> in the next year.
Due to long waiting periods, the average replacement cycle time in India is expected to be pushed to around 26 months from the current 22 months.
The study noted that anti-China sentiments<\/a> are the highest among Indian consumers as more than half of the respondents exhibit a negative attitude towards made-in-China products or Chinese smartphone brands<\/a>. About four in ten respondents expressed they will not buy Made-in-China products or smartphones from Chinese brands.
<\/span><\/figcaption><\/figure>
“We believe the recent conflict on the India-China Line of Actual Control (LAC) will play a profound role in shaping this behavior,” said the study which was conducted before the Indo-China conflict in Galwan Valley.
Read also<\/h4><\/a><\/figure>China smartphone sales to take a plunge due to Coronavirus: Counterpoint<\/a><\/h5><\/div><\/a><\/figure>Entry-level handset segments set to decline in emerging economies due to Coronavirus: Counterpoint<\/a><\/h5><\/div><\/div><\/div>
Commenting on consumer purchase intentions, Senior Analyst, Pavel Naiya, said, “the coronavirus outbreak and future income uncertainty has affected consumer behavior with many strictly limiting purchasing to only the essentials.”
Consumers intending to cut their future smartphone purchase budget by 20 percent or more are highest in Spain (27%) and Italy (25%), followed by the USA (24%). Looking at the current scenario, Counterpoint expects the trend will continue until mid-2021.
Due to the mandatory social distancing norms, two-thirds of the respondents in India and more than half of the respondents in Italy and the USA are seeking ‘low touch’ sales channels, which is likely to lead more online ordering with home delivery and online ordering but collecting in-store – also known as online-to-offline (O2O<\/a>), the report noted.
“All O2O operations come with an overhead cost and additional expenses involved in the awareness-building campaign,\" highlighted Arushi Chwla, Research Associate at Counterpoint.
However, “..top brands will look forward to creating long term strategic investments in making their distribution more agile, Chawla added.
<\/body>","next_sibling":[{"msid":76466039,"title":"Samsung to relocate Chinese display production to Vietnam - media","entity_type":"ARTICLE","link":"\/news\/samsung-to-relocate-chinese-display-production-to-vietnam-media\/76466039","category_name":null,"category_name_seo":"telecomnews"}],"related_content":[{"msid":"72225466","title":"9 foldable smartphones you need to know about","entity_type":"PHOTOGALLERYSLIDESHOWSECTION","seopath":"slide-shows\/9-foldable-smartphones-you-need-to-know-about","category_name":"Slide-Shows","synopsis":false,"thumb":"https:\/\/etimg.etb2bimg.com\/thumb\/img-size-100197\/72225466.cms?width=150&height=112","link":"\/slide-shows\/9-foldable-smartphones-you-need-to-know-about\/72225466"}],"msid":76468165,"entity_type":"ARTICLE","title":"Consumers to cut spending by 20% on next smartphone purchase: Counterpoint","synopsis":"Due to the coronavirus pandemic, activities of all major countries have been severely affected. As the number of cases continues to rise, all major markets witnessed a significant reduction in consumer spending which will likely lead to negative global smartphone sales growth in 2020, the study said. ","titleseo":"telecomnews\/consumers-to-cut-spending-by-20-on-next-smartphone-purchase-counterpoint","status":"ACTIVE","authors":[],"analytics":{"comments":0,"views":410,"shares":0,"engagementtimems":1844000},"Alttitle":{"minfo":""},"artag":"ETTelecom","artdate":"2020-06-19 19:08:25","lastupd":"2020-06-19 19:13:16","breadcrumbTags":["Smartphone sales","counterpoint research study","Anti-China sentiments","Chinese products","Devices","smartphone purchase spending","counterpoint research","Chinese smartphone brands","O2O"],"secinfo":{"seolocation":"telecomnews\/consumers-to-cut-spending-by-20-on-next-smartphone-purchase-counterpoint"}}" data-news_link="//www.iser-br.com/news/consumers-to-cut-spending-by-20-on-next-smartphone-purchase-counterpoint/76468165">
<\/a><\/figure>Entry-level handset segments set to decline in emerging economies due to Coronavirus: Counterpoint<\/a><\/h5><\/div><\/div><\/div>
Commenting on consumer purchase intentions, Senior Analyst, Pavel Naiya, said, “the coronavirus outbreak and future income uncertainty has affected consumer behavior with many strictly limiting purchasing to only the essentials.”
Consumers intending to cut their future smartphone purchase budget by 20 percent or more are highest in Spain (27%) and Italy (25%), followed by the USA (24%). Looking at the current scenario, Counterpoint expects the trend will continue until mid-2021.
Due to the mandatory social distancing norms, two-thirds of the respondents in India and more than half of the respondents in Italy and the USA are seeking ‘low touch’ sales channels, which is likely to lead more online ordering with home delivery and online ordering but collecting in-store – also known as online-to-offline (O2O<\/a>), the report noted.
“All O2O operations come with an overhead cost and additional expenses involved in the awareness-building campaign,\" highlighted Arushi Chwla, Research Associate at Counterpoint.
However, “..top brands will look forward to creating long term strategic investments in making their distribution more agile, Chawla added.
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消费者削减支出20%在下一代智能手机购买:对位
由于冠状病毒大流行,所有主要国家的活动受到严重影响。病例数持续增长,所有主要市场见证了显著减少消费支出可能会导致消极的全球智能手机销售增长2020年,这项研究说。
新德里:三分之一的人打算削减支出20%当购买一个新的智能手机,对比研究周五表示。
由于冠状病毒大流行,所有主要国家的活动受到严重影响。病例数持续增长,所有主要市场见证了显著减少消费支出可能会导致消极的全球智能手机销售经济增长在2020年,这项研究补充说。
的研究进行了七个主要的智能手机市场(美国、英国、印度、法国、德国、西班牙和意大利)发现,近一半的受访者预计推迟他们的下一个购买。
数量的受访者计划在印度等在购买前是最高为61%,其次是西班牙(58%)和意大利(56%),分别为。
在印度,半数的受访者打算花费135 - 250美元之间(Rs 10000 - Rs 20000),超过一半的受访者打算取代他们设备在明年。
由于需要很长时间等待,平均的更换周期时间在印度预计将被推到约26个月从目前的22个月。
这项研究指出,反华情绪是印度消费者中最高的,超过一半的受访者表现出消极的态度或中国制造产品中国智能手机品牌。十分之四的受访者表示他们不会购买中国制造的产品或从中国品牌智能手机。
“我们相信中印实际控制线上的最近的冲突(LAC)将起到深远的作用在塑造这种行为,”说,这项研究是在印度支那的冲突进行Galwan山谷。
评论消费者购买意图,高级分析师,帕维尔Naiya,说,“冠状病毒的爆发和未来收入的不确定性影响了消费者行为与许多严格限制购买必需品。”
消费者打算削减未来智能手机购买预算20%以上是最高的在西班牙(27%)和意大利(25%),其次是美国(24%)。查看当前场景中,对位预计这一趋势将持续到2021年中期。
由于强制性社会距离准则,三分之二的受访者在印度和一半以上的受访者在意大利和美国正在寻求低联系销售渠道,这可能会导致更多的网上订购送货上门和在线订购但收集店内——也称为online-to-offline (O2O),该报告指出。
“所有O2O操作来间接费用和额外费用参与提高意识的活动,“强调Arushi Chwla,研究员对位。
然而,“. .顶级品牌将期待建立长期战略投资的分布更敏捷,拉补充道。
<\/span><\/figcaption><\/figure>NEW DELHI: One in three individuals is intending to cut spending by 20 percent when purchasing a new smartphone, a Counterpoint Research study<\/a> said on Friday.
Due to the coronavirus pandemic, activities of all major countries have been severely affected. As the number of cases continues to rise, all major markets witnessed a significant reduction in consumer spending which will likely lead to negative global smartphone sales<\/a> growth in 2020, the study added.
The study which was conducted across seven major smartphone markets (USA, UK, India, France, Germany, Spain, and Italy) found that almost half of the respondents are expecting to delay their next purchase.
The number of respondents planning to wait before buying is the highest in India at 61 percent, followed by Spain (58 percent), and Italy (56 percent), respectively.
In India, half the respondents are intending to spend between $135 – $250 (Rs 10,000 – Rs 20,000), and more than half of the respondents intend to replace their devices<\/a> in the next year.
Due to long waiting periods, the average replacement cycle time in India is expected to be pushed to around 26 months from the current 22 months.
The study noted that anti-China sentiments<\/a> are the highest among Indian consumers as more than half of the respondents exhibit a negative attitude towards made-in-China products or Chinese smartphone brands<\/a>. About four in ten respondents expressed they will not buy Made-in-China products or smartphones from Chinese brands.
<\/span><\/figcaption><\/figure>
“We believe the recent conflict on the India-China Line of Actual Control (LAC) will play a profound role in shaping this behavior,” said the study which was conducted before the Indo-China conflict in Galwan Valley.
Read also<\/h4><\/a><\/figure>China smartphone sales to take a plunge due to Coronavirus: Counterpoint<\/a><\/h5><\/div><\/a><\/figure>Entry-level handset segments set to decline in emerging economies due to Coronavirus: Counterpoint<\/a><\/h5><\/div><\/div><\/div>
Commenting on consumer purchase intentions, Senior Analyst, Pavel Naiya, said, “the coronavirus outbreak and future income uncertainty has affected consumer behavior with many strictly limiting purchasing to only the essentials.”
Consumers intending to cut their future smartphone purchase budget by 20 percent or more are highest in Spain (27%) and Italy (25%), followed by the USA (24%). Looking at the current scenario, Counterpoint expects the trend will continue until mid-2021.
Due to the mandatory social distancing norms, two-thirds of the respondents in India and more than half of the respondents in Italy and the USA are seeking ‘low touch’ sales channels, which is likely to lead more online ordering with home delivery and online ordering but collecting in-store – also known as online-to-offline (O2O<\/a>), the report noted.
“All O2O operations come with an overhead cost and additional expenses involved in the awareness-building campaign,\" highlighted Arushi Chwla, Research Associate at Counterpoint.
However, “..top brands will look forward to creating long term strategic investments in making their distribution more agile, Chawla added.
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- Telecom乐动扑克News
- 2分钟阅读
消费者削减支出20%在下一代智能手机购买:对位
由于冠状病毒大流行,所有主要国家的活动受到严重影响。病例数持续增长,所有主要市场见证了显著减少消费支出可能会导致消极的全球智能手机销售增长2020年,这项研究说。
读到
由于冠状病毒大流行,所有主要国家的活动受到严重影响。病例数持续增长,所有主要市场见证了显著减少消费支出可能会导致消极的全球智能手机销售经济增长在2020年,这项研究补充说。
的研究进行了七个主要的智能手机市场(美国、英国、印度、法国、德国、西班牙和意大利)发现,近一半的受访者预计推迟他们的下一个购买。
数量的受访者计划在印度等在购买前是最高为61%,其次是西班牙(58%)和意大利(56%),分别为。
在印度,半数的受访者打算花费135 - 250美元之间(Rs 10000 - Rs 20000),超过一半的受访者打算取代他们设备在明年。
由于需要很长时间等待,平均的更换周期时间在印度预计将被推到约26个月从目前的22个月。
这项研究指出,反华情绪是印度消费者中最高的,超过一半的受访者表现出消极的态度或中国制造产品中国智能手机品牌。十分之四的受访者表示他们不会购买中国制造的产品或从中国品牌智能手机。
“我们相信中印实际控制线上的最近的冲突(LAC)将起到深远的作用在塑造这种行为,”说,这项研究是在印度支那的冲突进行Galwan山谷。
评论消费者购买意图,高级分析师,帕维尔Naiya,说,“冠状病毒的爆发和未来收入的不确定性影响了消费者行为与许多严格限制购买必需品。”
消费者打算削减未来智能手机购买预算20%以上是最高的在西班牙(27%)和意大利(25%),其次是美国(24%)。查看当前场景中,对位预计这一趋势将持续到2021年中期。
由于强制性社会距离准则,三分之二的受访者在印度和一半以上的受访者在意大利和美国正在寻求低联系销售渠道,这可能会导致更多的网上订购送货上门和在线订购但收集店内——也称为online-to-offline (O2O),该报告指出。
“所有O2O操作来间接费用和额外费用参与提高意识的活动,“强调Arushi Chwla,研究员对位。
然而,“. .顶级品牌将期待建立长期战略投资的分布更敏捷,拉补充道。
Due to the coronavirus pandemic, activities of all major countries have been severely affected. As the number of cases continues to rise, all major markets witnessed a significant reduction in consumer spending which will likely lead to negative global smartphone sales<\/a> growth in 2020, the study added.
The study which was conducted across seven major smartphone markets (USA, UK, India, France, Germany, Spain, and Italy) found that almost half of the respondents are expecting to delay their next purchase.
The number of respondents planning to wait before buying is the highest in India at 61 percent, followed by Spain (58 percent), and Italy (56 percent), respectively.
In India, half the respondents are intending to spend between $135 – $250 (Rs 10,000 – Rs 20,000), and more than half of the respondents intend to replace their devices<\/a> in the next year.
Due to long waiting periods, the average replacement cycle time in India is expected to be pushed to around 26 months from the current 22 months.
The study noted that anti-China sentiments<\/a> are the highest among Indian consumers as more than half of the respondents exhibit a negative attitude towards made-in-China products or Chinese smartphone brands<\/a>. About four in ten respondents expressed they will not buy Made-in-China products or smartphones from Chinese brands.
“We believe the recent conflict on the India-China Line of Actual Control (LAC) will play a profound role in shaping this behavior,” said the study which was conducted before the Indo-China conflict in Galwan Valley.
Read also<\/h4><\/a><\/figure>China smartphone sales to take a plunge due to Coronavirus: Counterpoint<\/a><\/h5><\/div><\/a><\/figure>Entry-level handset segments set to decline in emerging economies due to Coronavirus: Counterpoint<\/a><\/h5><\/div><\/div><\/div>
Commenting on consumer purchase intentions, Senior Analyst, Pavel Naiya, said, “the coronavirus outbreak and future income uncertainty has affected consumer behavior with many strictly limiting purchasing to only the essentials.”
Consumers intending to cut their future smartphone purchase budget by 20 percent or more are highest in Spain (27%) and Italy (25%), followed by the USA (24%). Looking at the current scenario, Counterpoint expects the trend will continue until mid-2021.
Due to the mandatory social distancing norms, two-thirds of the respondents in India and more than half of the respondents in Italy and the USA are seeking ‘low touch’ sales channels, which is likely to lead more online ordering with home delivery and online ordering but collecting in-store – also known as online-to-offline (O2O<\/a>), the report noted.
“All O2O operations come with an overhead cost and additional expenses involved in the awareness-building campaign,\" highlighted Arushi Chwla, Research Associate at Counterpoint.
However, “..top brands will look forward to creating long term strategic investments in making their distribution more agile, Chawla added.
<\/body>","next_sibling":[{"msid":76466039,"title":"Samsung to relocate Chinese display production to Vietnam - media","entity_type":"ARTICLE","link":"\/news\/samsung-to-relocate-chinese-display-production-to-vietnam-media\/76466039","category_name":null,"category_name_seo":"telecomnews"}],"related_content":[{"msid":"72225466","title":"9 foldable smartphones you need to know about","entity_type":"PHOTOGALLERYSLIDESHOWSECTION","seopath":"slide-shows\/9-foldable-smartphones-you-need-to-know-about","category_name":"Slide-Shows","synopsis":false,"thumb":"https:\/\/etimg.etb2bimg.com\/thumb\/img-size-100197\/72225466.cms?width=150&height=112","link":"\/slide-shows\/9-foldable-smartphones-you-need-to-know-about\/72225466"}],"msid":76468165,"entity_type":"ARTICLE","title":"Consumers to cut spending by 20% on next smartphone purchase: Counterpoint","synopsis":"Due to the coronavirus pandemic, activities of all major countries have been severely affected. As the number of cases continues to rise, all major markets witnessed a significant reduction in consumer spending which will likely lead to negative global smartphone sales growth in 2020, the study said. ","titleseo":"telecomnews\/consumers-to-cut-spending-by-20-on-next-smartphone-purchase-counterpoint","status":"ACTIVE","authors":[],"analytics":{"comments":0,"views":410,"shares":0,"engagementtimems":1844000},"Alttitle":{"minfo":""},"artag":"ETTelecom","artdate":"2020-06-19 19:08:25","lastupd":"2020-06-19 19:13:16","breadcrumbTags":["Smartphone sales","counterpoint research study","Anti-China sentiments","Chinese products","Devices","smartphone purchase spending","counterpoint research","Chinese smartphone brands","O2O"],"secinfo":{"seolocation":"telecomnews\/consumers-to-cut-spending-by-20-on-next-smartphone-purchase-counterpoint"}}" data-news_link="//www.iser-br.com/news/consumers-to-cut-spending-by-20-on-next-smartphone-purchase-counterpoint/76468165">
<\/a><\/figure>China smartphone sales to take a plunge due to Coronavirus: Counterpoint<\/a><\/h5><\/div><\/a><\/figure>Entry-level handset segments set to decline in emerging economies due to Coronavirus: Counterpoint<\/a><\/h5><\/div><\/div><\/div>
Commenting on consumer purchase intentions, Senior Analyst, Pavel Naiya, said, “the coronavirus outbreak and future income uncertainty has affected consumer behavior with many strictly limiting purchasing to only the essentials.”
Consumers intending to cut their future smartphone purchase budget by 20 percent or more are highest in Spain (27%) and Italy (25%), followed by the USA (24%). Looking at the current scenario, Counterpoint expects the trend will continue until mid-2021.
Due to the mandatory social distancing norms, two-thirds of the respondents in India and more than half of the respondents in Italy and the USA are seeking ‘low touch’ sales channels, which is likely to lead more online ordering with home delivery and online ordering but collecting in-store – also known as online-to-offline (O2O<\/a>), the report noted.
“All O2O operations come with an overhead cost and additional expenses involved in the awareness-building campaign,\" highlighted Arushi Chwla, Research Associate at Counterpoint.
However, “..top brands will look forward to creating long term strategic investments in making their distribution more agile, Chawla added.
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<\/a><\/figure>
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